Bullseye Media takes up ‘Powered By’ sponsorship of Karnataka Talks OOH

In OOH News By M4G Bureau - January 31, 2018

Karnataka Talks OOH Conference 2018 will be addressed by Government Officials, Regional Media Owners, Brand Marketers, National & Regional Specialist Agencies & OOH Solution Providers

Orango Solutions introduces eco-friendly signages at Srinagar Airport

In OOH Solutions By Bhawana Anand - January 31, 2018

The 100% recyclable fabric-based signage solutions have been used in place of PVC; 10 media units at the airport have been wrapped with this eco-friendly material

‘We wanted to create an off-site experience for commuters’

In Viewpoints By Bhawana Anand - January 31, 2018

Rutu Mody Kamdar, Brand Consultant, Rustomjee Group, talks about the brand’s unique initiative to recreate a township atmosphere on board Mumbai Metro

Vodafone amplifies road safety concerns

In Campaigns By M4G Bureau - January 31, 2018

Over 60 Vodafone volunteers participated in the ‘Vodafone Safety Bike Rally” in association with Meerut Traffic Police, and conducted ‘Nukkad Natak’ for public awareness of road safety

Star Bharat turns BQS into ‘mandaps’ Nimki Mukhiya’s wedding

In Gallery By M4G Bureau - January 30, 2018

Ideated and executed by The Social Street, in UP around 13 BQS were decked up in wedding regalia with bright-coloured décor, fresh flowers and enthusiastic promoters distributing wedding invitation cards

Ocean Outdoor launches ‘Ocean for Oceans’ to #StopThePlasticTide

In Digital OOH By Rajiv Raghunath - January 30, 2018

Ocean has announced a 3-year partnership with the Marine Conservation Society that will enable the charity to magnify its campaigns and engage millions of people in eradicating single-use plastic from the oceans

RITES calls for bids to Package No.53 under Eastern Railway Zone

In OOH News By Ria Banerjee - January 30, 2018

Bidders shall submit their Technical Bid online and if declared eligible by the Authority, the eligible Bidders shall be allowed to participate in the e-Auction in accordance with the Tender document and submit their Financial Bid on the Auction portal

Prince Digi Graphics adds Efi Vutek GS3250 LXPro LED to its portfolio

In OOH Solutions By M4G Bureau - January 30, 2018

The GS3250 LX PRO comes with dual resolution capability of 600 dpi or 1000 dpi for superior graphics. It allows the firm to tap into premium margin jobs and provide same day order-to-delivery.

Danone India appoints Taproot Dentsu as its creative partner for Protinex

In OOH News By M4G Bureau - January 29, 2018

The duo had already worked together to handle the entire brand portfolio for the past one year wherein taking this partnership to the next level was a mutual decision

Draft Punjab outdoor ad policy needs to shed more light on DOOH

In OOH News By Bhawana Anand - January 29, 2018

The new policy will discourage revenue growth for outdoor business in the state and stifle the demand for local level publicity and advertising considerably, cautions IOAA; rooftop media opportunities need to be looked into