Raju Markandeya joins V>ENGAGE as CEO

In OOH News By M4G Bureau - December 13, 2018

The ex-COO of Kinetic Advertising will be focused on reinforcing the Group’s existing client base with innovative technology backed solutions

oOH!media rebrands Adshel as ‘Commute by Ooh’

In OOH News By M4G Bureau - December 12, 2018

The Adshel merger with oOh!media was completed 3 months earlier

Red Chillies’ ‘Zero’ spice at Mumbai airport

In OOH News By M4G Bureau - December 09, 2018

The brand in association with Mumbai Duty Free has lined up lots of attractive offers at Mumbai airport to promote the upcoming movie ‘Zero’

State elections buoy Rajasthan OOH biz

In OOH News By Bhawana Anand - December 07, 2018

However, it was also a field day for unauthorised media

Wrestling it out on OOH

In Campaigns By M4G Bureau - December 07, 2018

The new ‘Kusti’ campaign executed by Outsight Xp promotes Dixcy Scott’s association with the Maharashtra Kusti League

Chandigarh MC to frame policy for unipole

In OOH News By M4G Bureau - December 06, 2018

The draft will be presented to the general house of the Corporation this month

Group M report ranks India as 3rd largest contributor in advertising

In Research By M4G Bureau - December 05, 2018

Cinema & outdoor to continue to grow in the country as technology adoption improves ad visibility

SET tunes into Mumbai Metro network

In OOH News By M4G Bureau - December 05, 2018

The GEC is putting up 48 TV screens inside the Metro stations

DHL Express to use OOH, other media to promote partnership with Hero Indian Super League

In OOH News By M4G Bureau - December 04, 2018

The ‘DHL is the Way’ campaign will leverage multiple avenues spanning print, radio, Out-of-Home, in-stadia football matches, ambient and digital mediums

QMS creating largest multi-media biz in New Zealand

In OOH News By M4G Bureau - December 04, 2018

QMS Media Ltd will merge its New Zealand outdoor business, subject to regulatory approval, with radio, TV and digital company MediaWorks owned by US hedge fund Oaktree Capital