Himanshu Mehta, Director – Growth Marketing, BeepKart to address 2nd South India Talks OOH conference in Chennai

In OOH News By M4G Bureau - January 24, 2024

Himanshu will be sharing his perspectives on ‘What's the RoI that OOH must deliver to advertiser’

Goafest 2024 to be held during May 29-31

In OOH News By M4G Bureau - January 24, 2024

Goafest has firmly established itself as the pinnacle of creative celebrations in South Asia, uniting the foremost talents in the creative and marketing realms: Prasanth Kumar, President of the Advertising Agencies Association of India and CEO of GroupM, South Asia

Jayesh Yagnik, CEO, MOMS Outdoor to speak at 2nd South India Talks OOH conference in Chennai on Feb 2

In OOH News By M4G Bureau - January 23, 2024

Jayesh will be participating in a panel discussion on ‘What will it take to double OOH business in southern markets’

Xtreme Media illuminates Ayodhya's historic moment by installing India's largest outdoor floating LED display

In Digital OOH By M4G Bureau - January 23, 2024

The screen displayed live telecast of the Pran Pratishtha ceremony

Ocean Outdoor announces expansion into Germany led by new CEO Christopher Samsinger

In OOH News By M4G Bureau - January 23, 2024

Samsinger was most recently Senior Vice President Sales at Ströer Media AG

Dr Ashish Bajaj, CMO, Narayana Health to address 2nd South India Talks OOH conference in Chennai on Feb 2

In OOH News By M4G Bureau - January 22, 2024

Dr Bajaj will be sharing his perspectives on the theme of ‘How OOH helps healthcare brands establish deep consumer connect’

Vodafone UK appoints Leo Burnett

In OOH News By M4G Bureau - January 19, 2024

The agency will create a distinctive long-term platform for the brand, developing all ATL and digital comms.

NEXT Advertising Solutions is Associate Sponsor of 2nd South India Talks OOH conference in Chennai on Feb 2

In OOH News By M4G Bureau - January 18, 2024

NEXT Advertising Solutions, a joint venture of Skyrams Outdoor Advertising India Private Limited and Laqshya Media Ltd, is the only authorised media house for bus shelter shelters in Chennai.

Eyetalk Media Ventures sets big vision with XL DOOH

In Digital OOH By Rajiv Raghunath - January 17, 2024

XL DOOH, a new division of Eyetalk Media Ventures, is creating large format DOOH media powered by in-house tech

‘OOH needs to major on impact as well as measurement in 2024’

In Viewpoints By M4G Bureau - January 16, 2024

WOO President Tom Goddard shares his thoughts on the key challenges to be addressed by the OOH industry in the new year, and growing importance of this medium for brand communications.