Luv and Kush greet commuters from Mumbai OOH

In Campaigns By Pray Jani - August 08, 2019

The latest series ‘Ram Siya Ke Luv Kush’ on Colors Television takes up multiple formats across Mumbai

L&K Saatchi & Saatchi wins the global creative mandate for VFS Global

In OOH News By M4G Bureau - August 07, 2019

L&K Saatchi & Saatchi will be managing VFS Global’s marketing and branding mandate for all their operations worldwide

Moving Walls digitises Indian OOH with Freedom initiative

In OOH News By M4G Bureau - August 06, 2019

The programmatic outdoor firm equips billboard owners with audience data-powered planning & inventory management tools

South Central Railway invites bulk tenders for static and digital media

In OOH News By M4G Bureau - August 06, 2019

The contract period for both the bid has been awarded to 5 years for the stretch between Secunderabad and Hyderabad Div

New digital display array calls out to travellers at Mumbai Airport

In Gallery By - August 06, 2019

Already installed, the new digital display array is a powerful medium for brand storytelling

Yogesh Lakhani conferred with doctorate degree

In OOH News By M4G Bureau - August 06, 2019

The CMD of Bright Outdoor Media Pvt. Ltd., was recently awarded the doctorate degree from the prestigious Sorbonne University

ZEE5’s dynamic billboard engages commuters

In Campaigns By Bhawana Anand - August 06, 2019

The OTT brand leverages data and technology to tap commuter attention during the monsoon-led traffic delays in Mumbai

Lemma partners with EyeTalk Media Ventures as inventory partner

In Digital OOH By M4G Bureau - August 05, 2019

The partnership will boost Lemma’s network with access to over 1000+ screens across India & UAE

'Audience measurement is the OOH currency': Gideon Adey

In OOH News By Pray Jani - August 05, 2019

With the digital shift in OOH, Gideon Adey, Audience Activation Director, Kinetic Worldwide UK, spoke on what works to create an effective campaign, at OAC 2019

‘Don’t sell space, Sell idea’: Raj Kamble

In OOH News By Pray Jani - August 05, 2019

Creatives are a big part of OOH campaigns and Raj Kamble, Co-Founder and CCO of Famous Innovations, demonstrated the 'how' of it at OAC 2019