Kolte-Patil Developers leverages ambient advertising for CSR initiative

In OOH News By Pray Jani - August 16, 2019

Dhirendra Outdoor Media Solutions helped the brand roll out a special initiative to help the traffic police in Pune & PCMC during the heavy rains

Xtreme Media set to launch eco-friendly digital screens

In OOH Solutions By Pray Jani - August 16, 2019

Known as the Earth Series, it is a green initiative that reduces the heat generated by the displays and causes lower power consumption.

S&O Investments and CabAD launch Transroute Media

In OOH News By Bhawana Anand - August 14, 2019

The new venture, to go live from 15th August, will offer LED advertising solution on cabs

Vivo Smartphone connects with Millennials with the power of Programmatic

In Campaigns By M4G Bureau - August 14, 2019

The DOOH campaign is live in over 200 leading pubs and cafe's across Delhi, Gurugram, Mumbai, Pune and Bengaluru

Talk show highlights railway branding opportunities

In OOH News By M4G Bureau - August 13, 2019

With participation by railway officials and outside concessionaires, the talk show focused on the scope for branding, the challenges and the untapped potential of Indian Railway in transit advertising

Aiswaria OOH wins outside station ad rights at Ernakulam South

In OOH News By M4G Bureau - August 13, 2019

The OOH firm is putting up unipoles, LED display boards and hoardings at the location

Senco Gold and Diamonds’ new Shine On campaign to appear on OOH platform

In OOH News By Ria Banerjee - August 09, 2019

Kolkata-based jewellery brand plans for outdoor promotions in Kolkata, parts of Bengal and other cities

Declining consumer spends affect OOH Growth

In Research By Bhawana Anand - August 09, 2019

Pitch Madison Advertising Outlook Report 2019 revised downwards OOH growth from 11.4% to 5.0% for 2019

Broadsign partners with Place Exchange

In Digital OOH By M4G Bureau - August 09, 2019

The combined platforms enable DOOH media owners and advertisers, to utilise a single set of digital creative assets that can be easily adapted to suit a variety of digital, mobile and DOOH destinations

Luv and Kush greet commuters from Mumbai OOH

In Campaigns By Pray Jani - August 08, 2019

The latest series ‘Ram Siya Ke Luv Kush’ on Colors Television takes up multiple formats across Mumbai