Saharanpur Smart City Project opens bid for DOOH

In OOH News By M4G Bureau - February 13, 2020

The tender calls for supply, design and installation of LED screens for OOH advertising in the city under smart city project

‘Collaboration, audience data, quality assets key to transit media growth’

In OOH News By Bhawana Anand - February 12, 2020

Rachana Lokhande, Co-CEO, Kinetic India; Fabian Cowan, President, Posterscope India; Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions share their perspectives on whether agencies are willing to bet bigger on transit media

We look for customised OOH solutions: Bidyut Nath, Head, Marketing & Comm -- India & Asia, Dollar Industries

In OOH News By Pray Jani - February 12, 2020

‘Transit media is a powerful vehicle to connect with rural markets’

RDN projects will be executed across the country: K Manohar Raja, Executive Director of RailTel Corporation of India

In OOH News By Pray Jani - February 11, 2020

RDN is ushering in compelling advertising opportunities at the railway stations

Metro station semi-naming rights offer great brand recognition: Abhinav Iyer, GM - Marketing & Strategy, Muthoot Group

In OOH News By Pray Jani - February 11, 2020

Abhinav urged Railways to offer station semi-naming rights to advertisers

Southern Railway floats multiple tenders for non-digital media

In OOH News By Ria Banerjee - February 10, 2020

The tender holding rights to be awarded for a period of 5 years

Radio Mirchi appoints L&K Saatchi & Saatchi as creative & strategic partner

In OOH News By M4G Bureau - February 10, 2020

The agency is hired to elevate the brand’s properties and guide them strategically with the best in-class creative solutions

‘LIC has been using transit media for over 60 years now’

In OOH News By Bhawana Anand - February 10, 2020

Veena Khan, Deputy Secretary Corporate Communications, LIC spoke on ‘How Transit Media Can Be Best Leveraged by BFSI Brands’

Stephanie Gutnik to lead NewGen workshop at WOO Toronto Congress

In OOH News By M4G Bureau - February 10, 2020

Bringing fresh talent into the space is essential for continued innovation, says Stephanie

Mumbai Metro expansion will spur advertising on its networks: Devendra Kumar Sharma, MD, MMMOCL

In OOH News By Bhawana Anand - February 10, 2020

Metro network is cut out for DOOH expansion, says DK Sharma