Results For "UT"
4481 News Found
‘Innovative DOOH options will spur railway media biz’
In OOH News By Bhawana Anand - August 14, 2020
Shriranga S, Founder of Vyoma Media, asserts that smaller players armed with innovative solutions have a better chance for a turnaround
Wrapify launches boost platform for Transit Media Providers & Operators
In OOH News By M4G Bureau - August 11, 2020
Boost brings attribution reporting, data visualization and multi-channel retargeting capabilities to transit outdoor advertising
OOH in Covid Times
In Viewpoints By M4G Bureau - August 10, 2020
Innovation and customer-centricity helped the OOH industry to come out stronger from the 2008 crisis; today, the industry is called upon to reinvent its business to overcome the unprecedented crisis caused by the Covid-19 pandemic
Rajasthan govt responsive to industry needs: Planet Outdoor
In OOH News By Bhawana Anand - August 10, 2020
Ashish Sharma, COO, Planet Outdoor shares the efforts invested by them in bringing state govt’s attention towards the grim market situation
Anand Jewellers makes a grand presence with high magnitude campaign in Bhopal
In Campaigns By Bhawana Anand - August 07, 2020
In association with Maheshwari Advertising, the large-scale campaign has been rolled out to announce a store launch on more than 50 sites
Maruti Suzuki to boost 'Move Up' philosophy via OOH branding
In OOH News By M4G Bureau - August 06, 2020
The brand targets aspirational audience with a 360 degree campaign having OOH as a supportive media
‘Experiential marketing, OOH can make a powerful combination’
In Gallery By - August 06, 2020
Sophie Masson, President of San Diego-based GDX Studios, talks about the different facets of experiential marketing and what works best for advertising clients
Eurosport, Ocean Outdoor revisit Olympic Games London 2012 on Piccadilly Lights
In Digital OOH By Rajiv Raghunath - August 05, 2020
Showcase marks day of postponed Olympic Games Tokyo 2020 Closing Ceremony
MAD data analysis cites audience build-up in Mumbai, Delhi, Goa markets
In Research By Rajiv Raghunath - August 04, 2020
Moving Walls, powered by its patented audience movement analysis approach - Moving Audiences Decisions (MAD) data analysis, based on multiple data-sets captured from 102 locations around grocery outlets in the three cities, underscores the nature of audience movement in the face of the Covid-19 situation. Moving Walls has exclusively collaborated with Media4Growth to provide an up-close view of OOH audience metrics in Indian cities
Innocent, OOH Tommy, Brave, MullenLowe London top Ocean Outdoor Crucial Creative Competition
In OOH News By M4G Bureau - July 31, 2020
Innocent takes jackpot £500,000 top prize; Monkey Shoulder, Lovehoney and NHS also win media space