Results For "UT"
4480 News Found
‘We do see a spring awakening for the industry’
In Viewpoints By Rajiv Raghunath - April 19, 2021
Barry Frey, President & CEO, Digital Place-based Advertising Association (DPAA) underlines the imperative of impressing upon brands and agencies about today’s OOH with Its digital and data infused capabilities. He also points out that when trade associations are formed and leaders in the industry come together under one umbrella association, brands begin to notice and revenue begins to flow to this media sector.
Japan’s Eneos goes OOH to grab market share in India
In Campaigns By M4G Bureau - April 15, 2021
The oil company has launched an advertising campaign on various ad mediums, including bus branding on Gurugram city buses, which was carried out by MyHoardings.
Hombale Films packs a punch for Yuvarathnaa campaign
In Campaigns By M4G Bureau - April 13, 2021
The campaign, which includes an attention grabbing bus shelter and billboards, has been executed in association with Khushi Advertising.
‘We independently verify campaign facts, at scale’
In Viewpoints By Rajiv Raghunath - April 13, 2021
Joe Copley, Chief Revenue Officer, Seedooh points out that CEOs and CMOs the world over are seeking a better understanding of ROI - and that starts with rich, connected, available, accurate data
Pikasso joins Broadsign Reach to gain wider exposure to DOOH media buyers in Middle East market
In Digital OOH By Rajiv Raghunath - April 12, 2021
Now that Pikasso’s digital inventory is available programmatically via Reach, media buyers can harness it to execute targeted DOOH and omnichannel campaigns to regional audiences, with triggers based on real-time conditions and mobile location data, states Antonio Vincenti, CEO of Pikasso.
Coca-Cola India’s bottling arm & Rajahmundry municipal body launch plastic waste management drive
In OOH News By M4G Bureau - April 09, 2021
The initiative called ‘Swatchata Hero‘ launched by Sri Sarvaraya Sugars Ltd along with Rajahmundry Municipal Corporation (RMC), has several branded kiosks and selfie booths set up along with collection vans in 50 wards of Rajamahendravaram.
Kotak Mahindra Bank promotes loan offer with scale & style
In Campaigns By M4G Bureau - April 08, 2021
KMBL partnered with Platinum Outdoor for the campaign, which had innovative billboard designs across Mumbai, Delhi-NCR, Bengaluru, Chennai, Pune, Ahmedabad and Hyderabad and included the newly launched water media in the form of a display at the Bandra-Worli Sea Link.
Think fresh, dude!: 7UP’s new success mantra to youth
In OOH News By - April 08, 2021
The brand’s new communication will be amplified across TV, digital, outdoor, and social media with a 360-degree campaign
LPFLEX wins major MMRDA signage, graphics, wayfinding project for Mumbai Metro
In OOH Solutions By M4G Bureau - April 07, 2021
The project, aligned with the ‘Mumbai in Minutes’ campaign, entails design, manufacture, supply, installation, testing and commissioning of signage, graphics and wayfinders in the elevated stations of Mumbai Metro.
Ocean Outdoor creates city centre wildlife corridors across its OOH estate
In Digital OOH By M4G Bureau - April 07, 2021
Urban wild belts and insect hotels will encourage biodiversity.