Results For "UT"
4480 News Found
Registration open for World Out of Home Organization in-person Global Congress in Toronto
In OOH News By Rajiv Raghunath - February 17, 2022
The Congress will be held at the Sheraton Toronto Centre Hotel, 123 Queen Street West.
Kempegowda International Airport, Bengaluru receives ACI’s ‘Voice of the Customer’ recognition for 2nd consecutive year
In OOH News By M4G Bureau - February 16, 2022
Wins global recognition for its relentless efforts in understanding the needs of passengers
Ocean Outdoor revenue rises 44.4% in 2021
In OOH News By M4G Bureau - February 16, 2022
Ocean CEO Tim Bleakley says: “The medium went from strength to strength during 2021 as Covid restrictions were lifted and vaccination programmes rolled out.”
Future-proofing DOOH with streaming content
In Viewpoints By - February 15, 2022
Gulab Patil, CEO of Lemma, one of the largest global Programmatic DOOH platforms, shares his insights on the transformative impact of streaming content on DOOH media, and how this medium is assuming an instrumental role in omni-channel communication, preferred by a growing band of leading advertising brands globally.
Online marketplace Wabi2B criss-crosses Mumbai streets
In Campaigns By M4G Bureau - February 14, 2022
The campaign, executed by MyHoardings, has used multiple formats like billboards, bus queue shelters (bqs), bus exterior panels, cab top media, etc.
‘Programmatic OOH is not here to replace traditional OOH, but to complement it’
In Viewpoints By Rajiv Raghunath - February 14, 2022
Dorota Karc, Head of Programmatic, WallDecaux provides a detailed outlook on programmatic OOH in an interview with Rajiv Raghunath. With over 10 years of experience in global online marketing, Dorota gained special expertise in programmatic, data and cross-channel technologies while working in different positions for digital marketing agency spacedealer, data provider Eyeota, Zalando and UEFA.
Tamil Nadu Tourism arrives at New Delhi Railway Station to showcase attractive tourist destinations
In Campaigns By M4G Bureau - February 09, 2022
The campaign, executed by leading OOH firm Srishti Communications, is writ large on dynamic DOOH media sites at the railway station, along with static backlit glow signs.
ROAD to Africa’s OOH growth
In OOH News By Rajiv Raghunath - February 07, 2022
Trish Guildford, General Manager of the Out of Home Measurement Council, South Africa and Jorja Wilkins, Executive, Marketing and Marketing Services at Primedia Outdoor share their perspectives on the development and use of OOH audience measurement metrics, in the WOO Africa Forum session anchored by GUROOH CEO Gideon Adey.
Common currency, standardisation of OOH will spur growth of highly diverse African OOH markets: Celia Collins
In OOH News By Rajiv Raghunath - February 04, 2022
Celia Collins, General Manager Africa, Omnicom MediaGroup shared her perspectives on the African OOH market in conversation with Tom Goddard, President & Executive Chairman, WOO in the virtual Africa Forum organised on Feb 3
Ocean Outdoor partners with Discovery & Team GB to bring Olympic Winter Games Beijing 2022 action to DOOH screens
In Digital OOH By Rajiv Raghunath - February 03, 2022
World class action from the 26 venues hosting the Beijing Olympics, which begins on February 4 and lasts for 17 days, will be shown in 20 second packages throughout each day