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3357 News Found
REDTRO 106.4 makes a retro style entry through outdoor
In Campaigns By Nabamita Chatterjee - September 08, 2016
IKON executed an impactful out-of-home campaign for the brand which includes huge size hoardings, bus shelters, local stations and malls.
Zee Melt 2016 kicks off in Delhi
In OOH News By Satarupa Chakraborty - August 27, 2016
Zee Melt 2016, an innovative marketing and design event spanning over 2 days started in Delhi today with a well-thought range of sessions and workshops involving some of industry's masterminds.
Ford Mustang makes a roaring entry through OOH in India
In OOH News By Satarupa Chakraborty - August 26, 2016
Just before its launch in India, Ford Mustang engages with consumers through an innovative campaign involving motion sensing billboards displayed at Delhi and Mumbai airports.
Dentsu Impact wins creative mandate for Ikea India's business
In OOH News By VJ Media Bureau - August 24, 2016
Post an exhaustive process of meeting various agencies to an elaborate pitch process that included multiple agencies across India, IKEA finally have selected Dentsu Impact as their creative agency partner.
Kinetic India drives Nicotex's quit smoking OOH campaign
In Campaigns By Nabamita Chatterjee - August 22, 2016
To enhance the communication, the brand did an LED innovation on billboard highlighting the features of the product at key congregation points.
OOH Advertising up 4.1% in Q2 2016
In Digital OOH By VJ Media Bureau - August 22, 2016
Year-to-date 2016 the OOH industry is up 3.8 percent, and is outperforming the local media sector, which was down the first half of 2016, according to an OAAA analysis of Kantar Media data.