Clear Channel's digital screen drive continues

In Digital OOH By VJ Media Bureau - October 26, 2016

The international OOH firm has reportedly decided not to continue paying the rent on 800 roadside billboards in the UK as its focus on digital investment continues to take precedence.

Varied brands adorn metro wraps

In OOH News By Satarupa Chakraborty - October 24, 2016

Varied brands like Pepe Jeans, Spawake and Star Plus roll out their campaigns on line 2, 3 and 4 of DMRC.

NR invites bids for toilet complexes on BOT basis in lieu of commercial rights

In OOH News By VJ Media Bureau - October 18, 2016

The high quality toilets shall be constructed by firms at their own costs and shall be operated and maintained by them on Pay and Use basis, with provision for value added services and rights for commercial advertisement through glow signboards, etc.

Madison Media appoints Vinay Hegde as Sr. Vice President - Buying

In OOH News By Satarupa Chakraborty - October 18, 2016

Vinay Hegde brings his 20 years of industry experience to Madison Media.

Magnum made a lasting impression in Kolkata with an iconic installation

In Campaigns By Nabamita Chatterjee - October 18, 2016

Standing 18 feet tall, the magnificent Magnum installation was located next to the famed Singhi Park pandal in the city during October 5-11

Regulatory bottlenecks hurt OOH business in Kanpur

In OOH News By Rajiv Raghunath - October 17, 2016

Industry body asserts that the Kanpur civic authority is dragging its feet on the issue although the OOH firms have met all compliance demands

Tata Salt's'Sehat ki Goonj' reverberates across Kolkata

In Campaigns By Nabamita Chatterjee - October 17, 2016

Tata Salt Plus ushered its"Sehat ki Goonj” campaign where a large conch was put up at the FD Block Salt Lake City pandal

One giant screen to replace London's Piccadilly Circus billboards

In Digital OOH By VJ Media Bureau - October 17, 2016

Some of the world's biggest brands are expected to be vying for the chance to advertise in the single spot to a pick of the 70 million pedestrians that pass the board, with another 30 million driving past.

Sun Sign & Technologies launches new textile product for displays

In OOH News By Satarupa Chakraborty - October 14, 2016

The collection comprises specially coated fabrics made up of synthetic or natural fibres for inkjet and transfer printing. These can be used for backlit displays, outdoor displays, signage and indoor displays, interior wall coverings, etc.

Indian Railways to usher in Rail Display Network (RDN)

In OOH News By Satarupa Chakraborty - October 13, 2016

Indian Railways is starting a Rail Display Network (RDN) in association with RailTel. The RDN will facilitate robust railway information communications, as well as offer compelling advertising opportunities.