Results For "US"
3359 News Found
Interactive bus shelters in San Francisco act like virtual aquariums
In Digital OOH By M4G Bureau - August 12, 2017
The dynamic digital screens display a beautiful underwater scene full of colour and natural motion, featuring a fashionable cuttlefish
India’s digital signage industry to grow by 18% by 2022
In OOH News By M4G Bureau - August 11, 2017
Increasing use of digital signages in OOH advertising is one of the key contributing factors
Xposure to manage media for Ralson Tyres
In OOH News By M4G Bureau - August 11, 2017
The pitch process covered both the planning and buying aspects of the business and the mandate is effective immediately.
Railways addresses OOH industry queries at pre-bid meeting & roadshow in Delhi
In OOH News By Bhawana Anand - August 10, 2017
The meeting drew the participation of a wide cross-section of OOH media owners from across the country
Uber cranks up branding at IGIA using a mix of digital & static formats
In Campaigns By Bhawana Anand - August 09, 2017
The tactical campaign was executed using a mix of digital screens, video wall, and conveyor belt scrollers
Supreme Court gives green signal to New Outdoor Advertisement Policy for Delhi
In OOH News By Bhawana Anand - August 08, 2017
Outdoor Advertising Policy 2017 will replace the existing 2008 policy with new rules & regulations like ban on promoting "nudity, racism, drugs, cruelty to animals or any kind of violence” and no ads in the national parks, historical monuments, world heritage areas and religious places.
Railway road show & pre-bid meeting to be held tomorrow in Delhi
In OOH News By M4G Bureau - August 08, 2017
The Road Show & Pre-bid Meeting for the Delhi Area OOH, South Eastern Railway, Western Railway, Central Railway & Northern Railway will commence at 10:30AM on August 9
“Moving, interactive hoardings can spur more innovations”
In Viewpoints By Satarupa Chakraborty - August 08, 2017
Automobile brands are among the leading advertisers in Indian OOH space. If we consider only static OOH sites in India, automobile major Hyundai Motor India is present on some 500 hoardings in urban India and 300 in rural India. Hyundai is also highly visible on premium and strategically located media at airports and malls. The brand has also used interesting augmented-reality based activations time to time. Outdoor Asia speaks to Puneet Anand, General Manager & Group Head – Marketing, Hyundai Motor India Limited, on how the brand perceives outdoor advertising. Edited excerpts:
‘OOH is primed for accelerated growth’
In OOH News By Nabamita Chatterjee - August 04, 2017
Noomi Mehta, Chairman, IOAA, pointed out that in the coming years the growth opportunities for the outdoor industry will grow manifold in tandem with the national economy and rapid development of industrial and business infrastructure that include industrial parks, smart cities, etc.
‘Jab Harry met Sejal’ casts the big picture on Mumbai’s OOH canvas
In Campaigns By Bhawana Anand - August 04, 2017
Bright Outdoor Media executed the 12-day campaign across Mumbai using large formats in the main