Results For "US"
3359 News Found
Fast Track Integrated Marketing services retains Guwahati airport media rights
In OOH News By M4G Bureau - May 29, 2018
The OOH firm is planning to introduce digital formats at the airport, having operated static media thus far, apart from conducting various on-ground branding activities
Vodafone promotes Business Services at airports
In Campaigns By M4G Bureau - May 29, 2018
The brand ropes in top airports of the country to target business flyers with different messages deployed at several avenues
Samsung rolls out #TVblackout on OOH canvas
In Gallery By M4G Bureau - May 28, 2018
Keeping up its innovative campaigns streak, the brand leaves the Piccadilly Circus and cinema screens blank to introduce its new QLED TV set in UK
Nandu’s Chicken beckons customers in a ‘hearty’ manner
In Campaigns By Bhawana Anand - May 28, 2018
To create buzz and drive sales, the brand has opted for bus shelter media in proximity to their stores
Clear Channel Outdoor Americas runs DOOH campaign to trace missing children
In Digital OOH By M4G Bureau - May 28, 2018
Clear Channel Outdoor Americas and Texas Center for the Missing (TCM) have launched the campaign to feature digital images of missing children from San Antonio, Dallas, El Paso, and Houston in the US
Planet Advertising bags rights on cycle shelters cluster
In OOH News By Bhawana Anand - May 28, 2018
The rights cover 9 cycle shelters and have been awarded to Planet Advertising for a period of 7 years; the firm will be required to maintain the infrastructure, and run the operations
Samsung’s UK #TVblackout campaign extends to OOH
In Campaigns By M4G Bureau - May 28, 2018
The brand famous for its innovative campaign leaves the Piccadilly Circus and cinema screens blank to introduce its new QLED TV set
‘Sports unites audiences through their universal passion’
In Viewpoints By Bhawana Anand - May 26, 2018
Sports category has definitely become ubiquitous category for international and national brands to create the brand imagery and targets their TG through associating with their emotions and passion for the game. This rapidly grown big ticket category provides a number of avenues for brands to be omnipresent in which stadium is one such location for advertising that targets both the real and virtual audiences. Interestingly, the improving infrastructure and invasion of interactive & digital technologies are making it a lot easier and productive to get the favourable results for the brands. Bhairav Shanth, Co-Founder, ITW Consulting Pvt. Ltd talks about the growth chart of stadium branding.
Blow hot, blow cold -- depending on the season
In Research By M4G Bureau - May 25, 2018
Findings from one research suggest that consumers respond more positively to emotionally warm messages if they are feeling physically cold, and emotionally cold messages if they are feeling physically warm
Honda infuses ‘sportiness’ to CB Shine SP with OOH plan
In OOH News By M4G Bureau - May 25, 2018
The multi-dimensional advertising campaign, designed to strengthen the style imagery of CB Shine SP and take it to the next level, has already started to broadcast on TV and is soon to come on OOH medium