KSRTC invites bids for digital display on special service buses

In OOH News By M4G Bureau - October 17, 2018

The tender is for digital ad displays on 100 low floor AC buses and 150 low floor non-AC buses

Movietime promotes holographic, AR driven advertising in tie up with Kryp Media

In Digital OOH By M4G Bureau - October 16, 2018

Brands like Samsung, Blackberry, Future Generali, Sun Pharma, and Viacom 18 have used holographic/AR content for some of recent OOH campaigns

JCDecaux signs pact with Abu Dhabi to build sustainable urban environment

In OOH News By M4G Bureau - October 15, 2018

The global OOH major will work with The Abu Dhabi Department of Urban Planning and Municipalities (DPM) in applying innovative technology to design smart and sustainable street furniture

UK’s Global to acquire Exterion Media

In OOH News By M4G Bureau - October 15, 2018

Recently, the UK's largest commercial radio business acquired Primesight and Outdoor Plus. Exterion runs TfL's lucrative underground and rail advertising

BBH, St Luke’s Communications take top prizes in Ocean’s annual digital creative competition

In Digital OOH By M4G Bureau - October 12, 2018

Swoon, The National AIDS Trust, Microsoft Xbox and the CyberSmile Foundation among the eight winners

Lakme eyeconic kajal writ large at Chokkhu Daan ceremony in Kolkata

In Campaigns By Ria Banerjee - October 12, 2018

Executed by Karukrit Advertising, Lakme felicitated five eminent persons during the ceremony

Media 24x7 Advertising bags sole rights on large formats in Rudrapur city

In OOH News By Bhawana Anand - October 11, 2018

The rights, awarded by Rudrapur Nagar Nigam, cover a 2-year period and provides for putting up 57 unipoles and 84 hoardings as under the Uttarakhand Outdoor Advertising Policy 2015

Mumbai OOH keenly awaits release of new MCGM ad policy

In OOH News By M4G Bureau - October 10, 2018

Industry sources suggest the policy is likely to be launched within the next 10 days

Festive season renders a new dash of colours to Mumbai OOH

In Gallery By Shradha Mishra - October 09, 2018

Busy stretches like Western Express Highway, Bandra and S.V. Road see a spate of new campaigns by major brands

Arrow Digital inaugurates demo/experience centre in Mumbai

In OOH Solutions By M4G Bureau - October 09, 2018

The demo room is built for multi-purpose use, where visitors can walk through and view the extensive product showcase