Results For "US"
3363 News Found
‘Groundwork must for mall activations’
In OOH News By Pray Jani - November 14, 2019
Panellists highlighted the benefits of mall activation along with the importance of data at the ‘The Activation Venues Forum 2019’ event
Rioconn bags creative mandate for Colors Gujarati & Colors Gujarati Cinema
In OOH News By M4G Bureau - November 13, 2019
“The tip of the iceberg, distinctive and diverse ideas, and a unique approach towards designs will get us a high recall and reach.” says Vishal Sharma, Marketing Head, Colors Gujarati
Van Heusen activates customer engagement at Mumbai Airport
In Gallery By - November 13, 2019
The brand was able to spread awareness about their category as well as educate travellers about their affordable trendy outerwear
Biswa Bangla uses muslin sarees as display banners at Kolkata International Airport for promotions
In OOH News By Ria Banerjee - November 13, 2019
Aiming to revive the lost ancient handicraft, 10ft x 3ft muslin sarees of Biswa Bangla, Department of Micro, Small and Medium Enterprises and Textiles of the Government of West Bengal were hung spreading season’s greetings
OOH goes green-friendly, Raj Outdoor shows how
In OOH News By Bhawana Anand - November 13, 2019
The regional media owner, instead of cutting down trees located near the site, includes them in the advertising structure in Jamshedpur
Van Heusen activates customer engagement at Mumbai Airport
In Campaigns By M4G Bureau - November 13, 2019
The brand was able to spread awareness about their category as well as educate travellers about their affordable trendy outerwear
NGT reiterates the green imperative, but political parties not inclined to use alternative outdoor display media
In OOH News By M4G Bureau - November 12, 2019
Alternative OOH media materials were barely used in the campaigns ahead of Maharashtra, Haryana assembly elections
OOH media operators welcome MP civic bodies’ drive against unauthorised outdoor displays
In OOH News By M4G Bureau - November 11, 2019
Tendered media assets are well protected, so can do business as usual
“OOH is a key marketing lever for us”
In Viewpoints By Bhawana Anand - November 11, 2019
Gurpreet Kaur, Head of Marketing, Mrs. Bector Food Specialists Ltd. shares that relevance of the OOH medium in a captive market like Delhi
‘User engagement must lead to user sustenance’
In OOH News By Bhawana Anand - November 08, 2019
Dr. Kushal Sanghvi, Country Lead - India, Integral Ad Science explains that personalisation is must to go beyond user engagement