KARAM Mobile Studios runs National Safety Week 2020 drive

In OOH News By M4G Bureau - March 05, 2020

The KARAM Mobile Studios covered the Southern, Eastern & Western parts of the country

‘DOOH is giving more brands access to the media’

In Viewpoints By Rajiv Raghunath - March 05, 2020

Jian Tsin Hor, Managing Director, Rapport Malaysia talks about the changing contours of Malaysia’s OOH industry

iCabMedia drives cab advertising business

In OOH News By Pray Jani - March 05, 2020

iCabMedia has positioned itself as an agency catering to cab advertising

Fabric gives less elbow room for innovations

In OOH Solutions By Pray Jani - March 04, 2020

The creative concepts will need to planned differently when using green material

Bihar media operators not geared up for using green options for OOH advertising

In OOH News By Bhawana Anand - March 04, 2020

The operators fear the likelihood of a state ban on use of PVC flex for outdoor advertising

No PVC Flex boards in Bihar Govt offices

In OOH News By M4G Bureau - March 02, 2020

State Govt has strictly notified to stop the usage of PVC Flex in government establishments

Sprite is back with new lightered heart campaign

In OOH News By M4G Bureau - March 02, 2020

In addition to the TV Commercials, the campaign will be supported by a robust integrated marketing campaign, including Outdoor and Digital

RDN projects will be executed across the country

In Gallery By - February 28, 2020

K Manohar Raja, ED, RailTel Corporation of India says RDN is ushering in compelling advertising opportunities at the railway stations

Bus branding takes rural marketing many a mile

In Gallery By - February 28, 2020

Rural marketing expert Prashant Mandke says that the quality of bus media is improving everywhere

New technologies will transform airport advertising experiences

In Gallery By - February 28, 2020

Transit media is a smart choice because of the relatively lower cost of media, exposure, exclusivity and targeting opportunities says Charu Malhotra, Head - Marketing, Somany