Results For "UP"
2214 News Found
‘Innovation is vital for OOH’
In Viewpoints By Ria Banerjee - March 16, 2020
Vinod Kumar Gupta, MD, Dollar Industries talks about the brand’s OOH advertising experience. Edited excerpts
Pee Safe celebrates International Women’s Day with some care
In Campaigns By M4G Bureau - March 13, 2020
A 6ft x 8ft setup was created at Vadodara and Madurai airports where 1000 women flyers were given these gift hampers
Helo to communicate ‘Helo Pe Milo’ with multimedia campaign
In OOH News By M4G Bureau - March 13, 2020
The national campaign will be deployed across TV, digital and outdoor, aiming to target a diverse range of audience across geographies and age groups
Arrow install Efi-Vutek GS3200 at Octopus Advertising
In OOH Solutions By Pray Jani - March 12, 2020
We consciously decided to buy efi-VUTEk technology from Arrow Digital because of their after-sale support, says Octopus Advertising
"Brands see greater value in OOH today”
In Viewpoints By Rajiv Raghunath - March 11, 2020
Allan Khoo, Group Managing Director of People ‘n Rich talks about the agency’s business journey and the growth prospects for OOH in Malaysia
Coca-Cola’s new uplifting campaign to spread across OOH
In OOH News By M4G Bureau - March 11, 2020
The new campaign to highlight Coca-Cola’s upliftment & positive energy
MHOA condemns media owner act of harming trees
In OOH News By Bhawana Anand - March 09, 2020
The association plans to expel the media owner from its membership and will take strict action against any firm found to be engaging in such environment-damaging acts
Coca-Cola designs hyper-local marketing strategy for West Bengal
In OOH News By Bhawana Anand - March 06, 2020
The hyper-local strategy will reflect in the marketing mix, packaging, advertising, social media activations and a range of on-ground events across portfolio