Anupriya Acharya takes over charge of AAAI as President

In OOH News By M4G Bureau - September 22, 2020

Ashish Bhasin will be the ex-officio member of the association executive committee for 2020-21 as its immediate past President

The Tribes Group launches ‘Mandate’, a political consulting and election communication company

In OOH News By M4G Bureau - September 22, 2020

Launched in partnership with political strategist, Dr. Mehul Choksi, the company plans in create an organised structure to develop a 360 degree networking platform for election campaigns

'COMPASS & Beacon deployed together will be path-breaking’

In Viewpoints By Bhawana Anand - September 21, 2020

Bharat Rajamani, CEO, US Advertising points out that myopic efforts taken in isolation, especially to prove supremacy over others, is not helping the sector grow

MHOA supports Maharashtra civic body for new Covid-control-campaign

In OOH News By Bhawana Anand - September 18, 2020

The association has planned to provide around 800 vacant sites to MCGM for their new campaign ‘My Family My Responsibility’

Somany Ceramics promotes new germ shield tiles at T2 Mumbai airport

In Campaigns By M4G Bureau - September 18, 2020

In association with Times OOH, the brand targets niche flying travellers for the promotion of new tiles powered by germ shield technology

Khelo Fantasy to roll out outdoor campaign with new brand ambassador

In OOH News By M4G Bureau - September 17, 2020

The new e-sport platform launched by Gig Work Private Limited (Subsidiary Company of Capital Group) has appointed Samir Kochhar as their brand ambassador

Political parties to focus on OOH media for Bihar Assembly election

In OOH News By Bhawana Anand - September 16, 2020

The fresh guidelines issued by the Election Commission of India have put many restrictions on activities conducted for party promotions; boosting OOH medium to pick up post-lockdown

LG Electronics launches new Micro LED signage solution

In OOH Solutions By M4G Bureau - September 15, 2020

LG MAGNIT promises to delivers images with deep blacks and authentic colors, easy setup, enhanced durability

McDonald’s India – North and East assigns Integrated Marketing Communications mandate to DDB Mudra Group

In OOH News By M4G Bureau - September 11, 2020

The agency will manage the overall marketing and digital communications strategy for the brand across traditional and digital media.

Mindshare Wins Media Mandate For Great Learning

In OOH News By M4G Bureau - September 10, 2020

Mindshare will be responsible for the media strategy, planning, buying and implementation for all media