Two Pyramids bags creative media marketing mandate for Dubai-based OOH firm Media 247 & Phoenix United, DSL Virtue Group

In OOH News By M4G Bureau - March 04, 2022

The Mumbai based agency is now the official creative media marketing partner for Phoenix United (Lucknow & Bareily), DSL Virtue Group, and MEDIA 247 (Dubai)

Lemma appoints InMobi’s Swapnil Sambhus as Country Head, Indonesia

In Digital OOH By M4G Bureau - March 03, 2022

Swapnil will drive business development efforts to accelerate revenue growth & management, foster new supply partnerships & lead Lemma’s sales & business strategies in Indonesia.

Jignesh Dawda, VP - Marketing, IDFC Asset Management Company, to address India Talks OOH Conference on Mar 8

In OOH News By M4G Bureau - March 03, 2022

Jignesh will be speaking at the upcoming in-person India Talks OOH Conference on ‘How OOH can be a greater impact media for brands’. The conference will be held at Sahara Star Hotel, Mumbai.

Publicis Groupe India appoints former McKinsey Partner Lalatendu Das as CEO of Performics India

In OOH News By M4G Bureau - March 03, 2022

Pallav Jain and Sarfaraz Khimani, the current Co-CEOs of Performics India, have decided to step down from their current roles and decide to focus on Publicis Groupe’s Central Initiatives.

IOAA Chairman Noomi Mehta to address in-person India Talks OOH Conference on March 8

In OOH News By M4G Bureau - March 02, 2022

Noomi Mehta will be throwing light on the gamut of initiatives launched by IOAA in a session entitled ‘One Industry, One Voice: Leading the change from the front’.

Laqshya Media Group CEO Atul Shrivastava to speak on pDOOH in India Talks OOH Conference in Mumbai on March 8

In OOH News By M4G Bureau - February 28, 2022

Atul Shrivastava will be speaking in the session ‘TechTalk: The programmatic OOH jamboree – sounds to pick in all that noise’

Celebrated mountaineer & motivational speaker Satyarup Siddhanta to address in-person ‘India Talks OOH’ Conference in Mumbai on March 8

In OOH News By M4G Bureau - February 28, 2022

Satyarup Siddhanta, who holds the Guinness World Record for being the youngest in the world to climb the highest mountains and volcanoes of all the seven continents, will speak on the theme of ‘Scaling new peaks of excellence – meeting challenges head on.

Zest Outdoor takes up Associate Sponsorship of in-person India Talks OOH Conference

In OOH News By M4G Bureau - February 25, 2022

India Talks OOH conference will have focused discussions and presentations on subjects that are integral to Indian OOH, such as, ‘How marketing can make the difference for media owning business’, ‘Reimagining the specialist role in a fast changing OOH/DOOH industry’, etc.

Clear Channel Europe and Broadsign scale partnership in the UK to bolster Clear Channel LaunchPAD programmatic offering

In Digital OOH By Rajiv Raghunath - February 25, 2022

Extended collaboration unlocks programmatic media buyer access to 3,000+ premium DOOH screens across the UK via Clear Channel LaunchPAD, broadening available European pDOOH inventory

Ocean Outdoor goes for Gold with ParalympicsGB

In Digital OOH By M4G Bureau - February 25, 2022

The Tier 1 partnership opens with Impossible to Ignore, a high-profile campaign to build anticipation in the days leading up to the Beijing 2022 Paralympic Winter Games featuring some of the 25 ParalympicsGB athletes who will be competing.