UK’s TMW Unlimited, Trussell Trust help food banks support their local communities

In Digital OOH By M4G Bureau - June 21, 2023

Campaign was a winner in Ocean Outdoor’s annual digital creative competition

Cheil India appoints Tarvinderjit Singh as Senior ECD

In OOH News By M4G Bureau - June 19, 2023

Singh’s duties will involve overseeing the creative output for Samsung India

Publicis Groupe celebrates 6th anniversary of AI tool ‘Marcel’ with ironic campaign

In Campaigns By M4G Bureau - June 19, 2023

The campaign is meant to highlight the industry’s shift in perspective towards artificial intelligence.

Dabur enters record books with latest brand activation

In Campaigns By M4G Bureau - June 15, 2023

The activation entered the Asia Book of Records for setting up the Largest Functional Demonstration of a product

Sandipan Bhattacharyya promoted to CCO, GREY Group, South Asia

In OOH News By M4G Bureau - June 15, 2023

Sandipan’s role will see him bolstering the group’s presence in South Asian markets apart from India like Pakistan and Bangladesh

Vikram Sakhuja, Group CEO of Madison Media & OOH to address OAC 2023 in Delhi

In OOH News By M4G Bureau - June 14, 2023

Vikram will be sharing his perspectives on ‘How best OOH integrates with multichannel marketing strategy’

ARAGO teams up with Broadsign for pDOOH integration

In Digital OOH By Rajiv Raghunath - June 12, 2023

“Delivering more value and new opportunities, this integration enables our clients to maximise local omnichannel campaigns through streamlined global DOOH inventory purchasing,” says Paul Cahierre, CEO, ARAGO.

The next station is… Growth

In OOH News By Aayush Mohanan - June 12, 2023

As metro ridership grows in India, so do the advertising opportunities. Media4Growth takes a deep dive into the windows of opportunities for businesses as we speak to various media owners across the country

Airport media: Wings of change

In OOH News By Aayush Mohanan - June 08, 2023

Increasing domestic and international passenger traffic, modernisation of airport infrastructure, rise of Tier 2 cities as new growth centres, and promotion of the UDAN scheme have all contributed to the creation and strengthening of an airport media ecosystem in India that is destined to deliver great dividends to all the participating stakeholders.

Sunteck beautifies Naigaon on World Environment Day

In OOH News By M4G Bureau - June 08, 2023

‘Sustainability is central to Sunteck’, maintains the organisation.