Results For "UP"
2213 News Found
Havas Media wins integrated media mandate for BlueStone.com
In OOH News By Nabamita Chatterjee - October 28, 2015
The account will be handled from Havas Media's Bangalore office.
Vodafone Bazaar connects with masses for economic deals
In Campaigns By Satarupa Chakraborty - October 27, 2015
Vodafone's new campaign reaches out to its existing and prospective pre-paid base, targeting the lower echelon of Delhi population by engaging them in activities and household rewards. Named as Vodafone Bazaar, the campaign also acknowledged to support the brand's existing customer base belonging to lower income group.
Outdoor is on par with print and electronic media for DAVP
In OOH News By Satarupa Chakraborty - October 19, 2015
Working mostly in sub-towns and rural areas of India, DAVP faces lack of infrastructural growth in these places to spend enough money and garnering awareness. The session highlighted the need for media owners to come forward and develop such places.
Brands advertising in UP are hesitant about digital media
In OOH News By Satarupa Chakraborty - October 19, 2015
Although digital is posing as stiff competition to static media, the viability of LED screens in Indian towns and cities are still in questions, where location, eyeballs and infrastructures will decide the fate of digitalization of OOH space in India.
We have no issue with tax structure but with by-laws: Anurag Bansal
In OOH News By Satarupa Chakraborty - October 15, 2015
In a market where authority regulations are posing as the biggest hindrance, the association should remain united in forming regulations and completely remove illegal media of the state.
OOH will go through numerous changes in UP: Y Srinivas Raju
In OOH News By Satarupa Chakraborty - October 14, 2015
Growing population, purchasing power and expanding economy have made UP a palatable state for investment. More investment will attract more OOH need, thus requiring more boost in UP market's outdoor industry.
Scarcity of OOH formats leads to limited exposure: Vinkoo Chakraborty
In OOH News By Satarupa Chakraborty - October 14, 2015
According to Vinkoo, a promising market like UP can grow extensively in outdoor advertising if only formats and aesthetics are improved along with certain monitoring systems and regulations in place.
Third edition of UP Talks OOH kicks off in Lucknow today
In OOH News By VJ Media Bureau - October 09, 2015
With approximately 150 delegates coming to make the conference a success, UP Talks OOH saw maximum registration from outdoor giants and professionals from all over the state.
Renault Kwid makes a bold statement at Mumbai airport
In OOH News By Satarupa Chakraborty - October 01, 2015
French automobile giant, Renault forays into the small-car segment with an innovative installation of its new model - Kwid at Mumbai airport recently. Executed by Times OOH, the billboard used a mocked-up version of Kwid as an attachment, creating an illusion of real car hanging.
Pioneer Publicity adopts Edge1 Outdoor Media Management Software
In OOH News By Nabamita Chatterjee - October 01, 2015
Pioneer Publicity has chosen Edge1 OOH Software, a comprehensive solution to manage its out-of-home business.