BBMP pushing for many more FOBs, skywalks in PPP mode

In OOH News By Rajiv Raghunath - February 06, 2017

6-7 FOBs coming up soon; the civic body had also called for tender for 80 FOBs/skywalks

Tata Hexa hits the streets in top gear with captivating innovations

In Campaigns By Satarupa Chakraborty - February 03, 2017

Platinum Outdoor planned and executed the 2-phase launch campaign for Tata Hexa across 22 cities that included highly disruptive innovations

Ola turns the spotlight on star drivers

In Campaigns By Satarupa Chakraborty - February 02, 2017

Ecosys OOH has planned and executed the 6-city innovative campaign

Beijing JHF Technology moving to much larger manuf. facility, new demo centre coming up in Bangkok

In OOH News By VJ Media Bureau - January 27, 2017

At a recently held international press meet in Bangkok, the company laid out its growth plans and brand positioning, in sync with its goal of becoming a $250 million company by 2018

Century Group wins exclusive media rights on unipoles in Gaya

In OOH News By Nabamita Chatterjee - January 27, 2017

The OOH firm has bagged the contract for eleven years

GroupM acquires majority stake in MediaCom India

In OOH News By Viveat Susan Pinto, Business Standard, Mumbai - January 25, 2017

Sam Balsara, who held majority stake in the agency, will become a minority partner

Century Group wins trolley ad rights at Guwahati airport

In OOH News By Nabamita Chatterjee - January 24, 2017

The OOH firm has won the sole rights for a three-year period

DMRC awards naming rights of 12 Metro stations; Pioneer Publicity bags 8

In OOH News By Satarupa Chakraborty - January 24, 2017

In a recently concluded tender for naming rights at DMRC stations, Pioneer has bagged the rights at 8 stations while Planet, Signpost, Explomedia and builder brand Supertech have won rights at one station each.

TIMDAA to start OOH network at Delhi airport's T2

In OOH News By Satarupa Chakraborty - January 19, 2017

TIMDAA is launching its own network of static and digital OOH media at T2 of Delhi airport while upgrading the existing media network at T3.

Global OOH revenues Up 6.2% in 2016, strongest growth since 2007

In Digital OOH By VJ Media Bureau - January 12, 2017

Global OOH advertising revenues, including digital and traditional OOH media, grew 6.2% to $49.23 billion in 2016, as consumer time spent with OOH media increased 1.5% to 66 minutes per week, according to new research from US-based PQ Media