Bullseye Media takes up ‘Powered By’ sponsorship of Karnataka Talks OOH

In OOH News By M4G Bureau - January 31, 2018

Karnataka Talks OOH Conference 2018 will be addressed by Government Officials, Regional Media Owners, Brand Marketers, National & Regional Specialist Agencies & OOH Solution Providers

‘We wanted to create an off-site experience for commuters’

In Viewpoints By Bhawana Anand - January 31, 2018

Rutu Mody Kamdar, Brand Consultant, Rustomjee Group, talks about the brand’s unique initiative to recreate a township atmosphere on board Mumbai Metro

Vodafone amplifies road safety concerns

In Campaigns By M4G Bureau - January 31, 2018

Over 60 Vodafone volunteers participated in the ‘Vodafone Safety Bike Rally” in association with Meerut Traffic Police, and conducted ‘Nukkad Natak’ for public awareness of road safety

Star Bharat turns BQS into ‘mandaps’ Nimki Mukhiya’s wedding

In Gallery By M4G Bureau - January 30, 2018

Ideated and executed by The Social Street, in UP around 13 BQS were decked up in wedding regalia with bright-coloured décor, fresh flowers and enthusiastic promoters distributing wedding invitation cards

Prince Digi Graphics adds Efi Vutek GS3250 LXPro LED to its portfolio

In OOH Solutions By M4G Bureau - January 30, 2018

The GS3250 LX PRO comes with dual resolution capability of 600 dpi or 1000 dpi for superior graphics. It allows the firm to tap into premium margin jobs and provide same day order-to-delivery.

Star Bharat turns BQS into ‘mandaps’ Nimki Mukhiya’s wedding

In Campaigns By M4G Bureau - January 29, 2018

Ideated and executed by The Social Street, in UP around 13 BQS were decked up in wedding regalia with bright-coloured décor, fresh flowers and enthusiastic promoters distributing wedding invitation cards

Punjab Municipal Corporation releases draft Outdoor Advertising Policy 2018

In OOH News By M4G Bureau - January 25, 2018

The draft policy focuses upon leveraging the outdoor advertising formats for revenue growth and improvement of city aesthetics; media owners have been asked to submit their suggestions pertaining to the draft policy by January 31

GHMC takes decisive steps to uproots unauthorised media sites

In OOH News By Bhawana Anand - January 24, 2018

The civic body has engaged the services of a private agency for the removal of unauthorised sites and is deploying a dedicated team to prevent any new illegal sites from being installed; new tenders for media will be floated only after the cityscape has been decluttered

Bhopal civic body steps up efforts to recover pending outdoor ad fee

In OOH News By M4G Bureau - January 23, 2018

There have been objections over the method of calculation of arrears, so a retired high court judge would be requested to for appointment as sole arbitrator in the matter, said the civic body head

Mumbai media owners welcome BMC plan to open up DOOH avenues

In Digital OOH By Bhawana Anand - January 22, 2018

The dynamic media could attract a greater number of advertising brands, but certain quarters of the industry would want to see how the regulations pan out before taking a call on the DOOH opportunity