Results For "UM"
2506 News Found
Kotak Mahindra Bank tests OOH waters with pilot campaign
In Campaigns By M4G Bureau - June 24, 2020
The brand strategically employs OOH media by targeting key, high-impact locations in Mumbai under phase 1 of Unlock initiative
OOH advt to see partial rebound with 14.9% growth in 2021, says GroupM report
In Research By M4G Bureau - June 24, 2020
The report expects that beyond 2021, although larger brands will increase their allocations of budgets to the medium but outdoor advertising will grow slowly
'No provision for license fee waive off’ clarifies Mumbai civic body in an affidavit
In OOH News By Bhawana Anand - June 23, 2020
The civic body presented pointers highlighting the grounds on which the license fee can’t be excused; the leading media owners are preparing for replies to be submitted in Bombay High court by June 26
Dollar Industries enhances new identity through wide-spread OOH campaign
In Campaigns By M4G Bureau - June 22, 2020
Vinod Kumar Gupta, MD, believes that OOH media will effectively contribute to their communication campaign as it has amazing traction across traffic junctions, market places and transit venues like airports and railway stations
Consumers more likely to buy from brands with a strong purpose, says Zeno study
In Research By M4G Bureau - June 19, 2020
The study says that Indian consumers, 60% of those surveyed, rated making “products and services that reflect the needs of people today” as the top element of a purposeful brand
CEN Media Group embraces Ultraleap touchless solutions for DOOH cinema network
In Digital OOH By Rajiv Raghunath - June 18, 2020
As cinemas reopen and respond to life post-COVID-19, the touchless technology will allow brands to continue to engage with consumers in a safe and responsible way
Mumbai civic body gives nod to media owners to remove Covid19 displays
In OOH News By Bhawana Anand - June 17, 2020
The Covid19 awareness campaign has been running for almost three months for free of cost
'Customers like to see ads narrating brands' initiative for community'
In Research By M4G Bureau - June 17, 2020
Kantar’s COVID-19 Barometer reveals people’s attitudes, behaviors and expectations to remain intact post pandemic
Capital Group instigates responsibility factor in Mumbaikars
In Campaigns By Pray Jani - June 16, 2020
Mumbaikars are being reminded of their responsibility to wear mask and maintain social distancing as the threat of Coronavirus prevails through a social welfare OOH campaign
More than 50% audience ready for outside entertainment post-Covid19, says BookMyShow report
In Research By M4G Bureau - June 16, 2020
The survey report says that consumer prefers contactless experience while watching movie out of home post lockdown