Results For "UM"
2505 News Found
Live IPL updates on Mumbai airport DOOH screens create strong branding opportunities
In Digital OOH By M4G Bureau - April 16, 2021
MCX, Nihilent Technologies partner Times OOH in showcasing the IPL cricket updates on digital screens at T2, Mumbai Airport.
Mondelez India plans activation for Cadbury Dairy Milk Lolly launch
In OOH News By M4G Bureau - April 15, 2021
The launch will be supported by a strong sampling plan to generate consumer trials coupled with strong in-market activation plans.
Japan’s Eneos goes OOH to grab market share in India
In Campaigns By M4G Bureau - April 15, 2021
The oil company has launched an advertising campaign on various ad mediums, including bus branding on Gurugram city buses, which was carried out by MyHoardings.
Kotak Mahindra Bank promotes loan offer with scale & style
In Campaigns By M4G Bureau - April 08, 2021
KMBL partnered with Platinum Outdoor for the campaign, which had innovative billboard designs across Mumbai, Delhi-NCR, Bengaluru, Chennai, Pune, Ahmedabad and Hyderabad and included the newly launched water media in the form of a display at the Bandra-Worli Sea Link.
LPFLEX wins major MMRDA signage, graphics, wayfinding project for Mumbai Metro
In OOH Solutions By M4G Bureau - April 07, 2021
The project, aligned with the ‘Mumbai in Minutes’ campaign, entails design, manufacture, supply, installation, testing and commissioning of signage, graphics and wayfinders in the elevated stations of Mumbai Metro.
Tata Tea Premium’s tribute to Odisha with sand art installation
In Campaigns By - April 05, 2021
The brand partners with Sudarshan Pattnaik to create a sand art Installation #OdishaKe Liye capturing the symbols of pride of Odisha
OOH part of Mother Dairy’s media mix in ice creams campaign
In OOH News By M4G Bureau - April 01, 2021
The 6 week-long new campaign will also be showcased across print, digital and outdoor mediums.
‘Redeveloped stations will function as City Centre Rail Malls’
In Viewpoints By Rajiv Raghunath - March 26, 2021
Sanjeev Kumar Lohia, MD & CEO, Indian Railway Stations Development Corporation (IRSDC) sees huge scope for private participation in the modernisation of railway stations that will also pave the way for innovative railway media advertising avenues. OOH firms could play a key part in railway station operations on as in the case of redeveloped airports, he states.
Does size really matter in OOH?
In OOH News By - March 25, 2021
Sumit Goswami, Business Director, Brandscope India explains that a permutation of site dimension, line of sight and time taken to cross the site (during peak or non-peak hour) determines the choice of a site for advertising.
Birla Estates gives Worli artistic facelift with Mumbai Rising initiative
In Campaigns By M4G Bureau - March 19, 2021
Birla Estates will be beautifying and turning the walls of Pandurang Budhkar Marg (PB Marg) into canvases to paint 10 different stories capturing the nuances of Mumbai city tying everything back to the core theme of Mumbai Rising.