Hyundai partners with Zest Outdoor to promote green initiative

In OOH News By M4G Bureau - June 17, 2023

Hyundai’s IONIQ 5 is seen advertised on Zest’s billboard on the Eastern Express Highway, which entered the Guinness Book of World Records for the most number of solar panels installed on a billboard.

Freakins jeans combines influencer marketing with OOH for latest campaign

In Campaigns By M4G Bureau - June 16, 2023

The campaign, located at Haji Ali Junction, will be live for a total of 3 months

Bengaluru Metro (BMRCL) opens tender for indoor ads at 50 metro stations

In OOH News By M4G Bureau - June 15, 2023

Expect to earn at least 30-35 Crores from indoor ads says BMRCL chief.

India Daily Live launches country-wide DOOH campaign

In Campaigns By M4G Bureau - June 15, 2023

The newly launched news channel made use of as many as 2,000 digital screens across numerous cities in India

Rekha Nahar, GM & Head – Marketing, Jockey India, joins OAA 2023 Jury

In OOH News By M4G Bureau - June 13, 2023

An alumnus of the SP Jain Institute of Management & Research, Rekha brings with her over 16 years of experience in the FMCG marketing

KLM Royal Dutch Airlines introduces new Premium Comfort Class on India routes

In Campaigns By M4G Bureau - June 12, 2023

The launch highlights the importance of India as a focus market for KLM. The new cabin is available on flights between Bengaluru, Delhi and Mumbai to Amsterdam.

ARAGO teams up with Broadsign for pDOOH integration

In Digital OOH By Rajiv Raghunath - June 12, 2023

“Delivering more value and new opportunities, this integration enables our clients to maximise local omnichannel campaigns through streamlined global DOOH inventory purchasing,” says Paul Cahierre, CEO, ARAGO.

ideacafe.agency announces key leadership hires

In OOH News By M4G Bureau - June 12, 2023

Right people in the right place can drive revolutionary change, says Nabendu Bhattacharyya, Founder of ideacafe.agency

Reckitt celebrates World Environment Day with launch Dettol Climate Resilient School in Uttarakhand

In OOH News By M4G Bureau - June 09, 2023

Leading consumer health and hygiene company Reckitt, inaugurated the first Dettol Climate Resilient School in Uttarkashi, a district in Uttarakhand on World Environment Day

VIOOH launches new real-time platform alongside suite of premium features

In Digital OOH By M4G Bureau - June 08, 2023

VIOOH Trading Manager enables OOH media owners to trade their inventory programmatically with 40 leading DSPs in real time.