First edition of Kerala Talks OOH kicks-off in Kochi

In OOH News By VJ Media Bureau - December 15, 2015

With more than 200 delegates attending the conference, the first edition of Kerala Talks OOH got maximum registration from outdoor giants and professionals across the region.

Reebok's fitness campaign fascinates crowd at Cyber Hub, Gurgaon

In OOH News By Satarupa Chakraborty - December 04, 2015

Involving large LED screens, interactive sessions, giveaways, fitness activities, the brand activation drew good response from the corporate crowd aiding the excitement around Reebok's new ZPump range.

RAW Pressery spreads health message at Pinkathon

In Campaigns By Satarupa Chakraborty - December 03, 2015

Mumbai-based RAW Pressery tied up with SBI Pinkathon Pune to roll out some innovative brand activations through kiosks, banners and life-size dummies of juice bottles. Executed by Brand Evosys, the activations mixed the"health” aspect of both the juice brand and the event that helps in spreading awareness about breast cancer among women.

AirWick spreads its fragrance through bus queue shelters

In Campaigns By Swati Singh - December 01, 2015

The brand's outdoor campaign was launched in bus queue shelters across Delhi, Mumbai and Bangalore.

IKON brings ad veteran Prabhakar P on board

In OOH News By VJ Media Bureau - November 30, 2015

Before joining IKON, Prabhakar worked as Senior Media Director with Dentsu Communications.

AirWick spreads its fragrance through bus queue shelters

In Gallery By - November 27, 2015

The brand's outdoor campaign was launched in bus queue shelters across Delhi, Mumbai and Bangalore.

PayUmoney's campaign invites people to save more

In Campaigns By Satarupa Chakraborty - November 23, 2015

Launching a massive outdoor campaign in Delhi and Bangalore, smartphone app PayUmoney has used almost all formats like hoardings, BQS, MUPI, pole kiosks etc. Executed by Laqshya Media Group, the campaign has been rolled out in the busiest parts of the cities.

LG Electronics unveils world's largest OLED display at Korea's Incheon Airport

In Digital OOH By Satarupa Chakraborty - November 23, 2015

LG Electronics, the world's leading OLED TV manufacturer, unveiled two of the largest OLED displays in the world at South Korea's Incheon International Airport. LG worked closely with the renowned French design firm Wilmotte & Associés to develop the massive structure walls which adorn the main terminal of the award-winning airport with an aim to introduce a large number of travellers to the magic of OLED.

IHF associates with Kinetic India for'Have a cracker-free Diwali' message

In Campaigns By VJ Media Bureau - November 19, 2015

The message came across very diligently at strategic locations in Mumbai, Delhi and Pune which notices highest percentage of cracker usage.

Nakd's tasty outdoor event

In Digital OOH By VJ Media Bureau - November 18, 2015

Nakd's new campaign boasts of an edible billboard to surprise and delight consumers at Westfield