“Rivalry is Relevant”: Joy Bhattacharjya

In OOH News By M4G Bureau - July 28, 2017

Joy Bhattacharjya, Project Director, FIFA U-17 World Cup talks about “Building Bridges: For OOH Business’ at the 13th edition of Outdoor Advertising Convention (OAC), 2017.

Digital OOH will drive the consumption of this platform

In OOH News By Nabamita Chatterjee - July 28, 2017

Raman Kalra, Partner, Entertainment & Media Sector, PwC India laid the founding session of ‘How emerging media consumption patterns impact OOH’ at the 13th edition of Outdoor Advertising Convention (OAC), 2017

“Live life on your own terms and remain special” opines Anupam Kher

In OOH News By Nabamita Chatterjee - July 28, 2017

The 13th edition of Outdoor Advertising Convention (OAC), 2017 commenced with an encouraging and inspirational talk by actor Anupam Kher on ‘How to carve your own niche in a competitive world’

OAC 2017 commenced its journey in Mumbai

In OOH News By Nabamita Chatterjee - July 28, 2017

The 13th edition of Outdoor Advertising Convention (OAC), 2017 was inaugurated at Renaissance Convention Centre

Bollywood icon Anupam Kher to address OAC 2017 tomorrow

In OOH News By M4G Bureau - July 27, 2017

The highly acclaimed actor, speaker and author who is also a recipient of Padma Shree and Padma Bhushan, will speak on the theme of ‘How to carve your own niche in a competitive world’, on Day 1 of OAC 2017

OAC App to be launched at OAC 2017

In OOH News By M4G Bureau - July 26, 2017

The App will enable the users to access event details, speaker and Jury profiles, networks with a large number of delegates, participate in the Q&A sessions and the open Quiz, as also share individual feedback on the OAC modules

Bank of Baroda etches its brand on Andheri Metro Station name

In Campaigns By M4G Bureau - July 25, 2017

Through the station branding initiative the bank is leveraging its digital competency by offering anytime, anywhere banking experience. The bank is also exploring to offer more state-of-art-technology products and services through this platform.

Noomi Mehta to chair Open Session with IOAA at OAC 2017

In OOH News By M4G Bureau - July 24, 2017

The Open Session with IOAA will give all OAC 2017 participants the opportunity to raise queries with the IOAA leadership on key industry matters in an open forum

Amritsar municipal body dragging feet on release of new tenders for OOH media

In OOH News By M4G Bureau - July 24, 2017

The authority is generating close to Rs 8 crore tax revenues from OOH per annum

OOH will make up only 2% of M&E industry by 2020: EY report

In OOH News By M4G Bureau - July 19, 2017

The report titled ’Digital inflection point: Indian media and entertainment’, released at the FICCI-IIFA Global Business Forum in New York, states that the Indian M&E industry is expected to touch USD34.8 billion, witnessing a CAGR of 11.8% over 2016-21