Results For "UM"
2506 News Found
‘OOH is a major medium for us’
In Viewpoints By Bhawana Anand - April 14, 2018
A regional tea brand, Society Tea revived its positioning by targeting the teetotalers of the nation with its CSR campaign. Existing since 1924, the brand’s obvious choice for advertising i.e. OOH advertising, sustains the brand’s faith till today wherein Karan Shah, Director, Society Tea – a 4th generation leader of the business -- states that TV has become extremely splintered in today’s time. While sharing the insights on the response to their recent OOH campaign, Karan talks in detail about the medium.
Srishti Communications bags Trivandrum airport media rights
In OOH News By Rajiv Raghunath - April 13, 2018
The exclusive contract provides for the OOH firm to design, develop, operate and market the media assets at the airport for 10 years
Tata Tele Business Services projects smart solutions
In Gallery By M4G Bureau - April 12, 2018
The brand, in association with Active Media Innovations, converted select static billboards in Mumbai into smart boards through live projection
Activation planned to promote Thums Up Charged No Sugar
In OOH News By M4G Bureau - April 12, 2018
To promote this new beverage, the brand will undertake extensive on-ground activation spanning across 14 cities
Lucknow media owners want business back on track
In OOH News By Bhawana Anand - April 12, 2018
Earlier, the Nagar Nigam was swooping down on the media firms that did not pay up the advertisement tax in part or full, but after the GST subsumed the advertisement tax, the local urban body seemingly did not have a strong incentive to promote outdoor media in the city
Mother Dairy reinforces strong brand presence in Mumbai
In Gallery By M4G Bureau - April 11, 2018
The campaign – which says that the city consumes 25 lakh glasses of Mother Dairy milk in a flash every day – was planned and executed by Ecosys OOH
MHOA confers with BMC on outdoor policy in the making
In OOH News By Bhawana Anand - April 11, 2018
The first draft is expected to be released in three weeks for obtaining the suggestions of media owners in the city and to gauge their concerns
Tata Tele Business Services projects smart solutions
In Campaigns By M4G Bureau - April 11, 2018
The brand, in association with Active Media Innovations, converted select static billboards in Mumbai into smart boards through live projection
Mother Dairy reinforces strong brand presence in Mumbai
In Campaigns By M4G Bureau - April 11, 2018
The campaign – which says that the city consumes 25 lakh glasses of Mother Dairy milk in a flash every day – was planned and executed by Ecosys OOH
‘Emotions’ mark Mumbai Indians OOH battle-cry
In Gallery By M4G Bureau - April 06, 2018
The campaign urges the Mumbai Indians fans to download the emojis from the MI app – that highlight different emotions like happiness, anger, passion, aggression and etc. with a catchy text ‘Game on Emotions On’ pasted on large size formats