Results For "UM"
2506 News Found
Engagement, data & uniformity must for transit growth: Deepak Saluja
In Gallery By - March 18, 2019
Deepak Saluja, Executive VP- Marketing, UTI highlighted the factors that could drive higher adoption of transit medium at the 1st Transit Media Talks Conference held in Mumbai on February 28th
Data will drive spends: Shalini Kumar
In Gallery By - March 18, 2019
Shalini Kumar VP - Partnerships & Innovations, Star India, highlighted how data could add value to different transit advertising avenues at the 1st Transit Media Talks held in Mumbai on February 28t
Transit media is integral to OOH plans
In Gallery By - March 18, 2019
Specialist agency heads Rachana Lokhande, Co-CEO, Kinetic India; Fabian Cowan, President, Posterscope India; Jayesh Yagnik, COO, MOMS Outdoor Media Solutions; Vinkoo Chakraborty, Business Head, Rapport India; Dipankar Sanyal, CEO, Platinum Media weigh in on ‘How transit media can be a key part of OOH plans’
Transit media has huge potential
In Gallery By - March 18, 2019
Amit Kapoor, MD, US Advertising highlighted the evolution of media and the factors that made it powerful at the first Transit Media Talks Conference held in Mumbai on February 28th
Transit Media can take on multiple avatars: Santosh Padhi
In Gallery By - March 18, 2019
Providing an interesting, mythological take on Transit Media, Santosh Padhi, COO & Co- Founder of Taproot Dentsu, drew up an analogy with Lord Krishna to highlight the benefits of this medium at the 1st Transit Media Talks Conference held in Mumbai on February 28th, 2019
The way forward is transit: Pawan Bansal
In Gallery By - March 18, 2019
Pawan Bansal, COO, Jagran Engage, listed out the factors for ensuring best ROI from transit media in his address at the 1st Transit Media Talks Conference held in Mumbai on February 28th, 2019
Transit media can come alive with design interventions
In Gallery By - March 18, 2019
Michael Foley, Founder of Foley Designs, highlighted the need to re-imagine transit media design to make the medium much more powerful in his talk at the 1st Transit Media Talks Conference
OAA, WB converts used flex into sleeping bags for under-privileged
In OOH Solutions By Bhawana Anand - March 15, 2019
The members of the association contributed used/scrap flexes that were converted into washable sleeping bags with inbuilt pillow and a blanket stitched into it
Appy Fizz gets consumers to #RiseUp this summer
In OOH News By M4G Bureau - March 15, 2019
Salman Khan will feature on all brand mediums including Television, Print, Digital and OOH; while Jr. NTR will be seen on all print and OOH communications in South India
‘There’s so much to airport media’
In Viewpoints By M4G Bureau - March 14, 2019
Puneet Anand, Sr. General Manager & Group Head (Marketing) Hyundai Motor India talks about how the brand views airport advertising and indeed the entire OOH spectrum