Results For "UK"
368 News Found
D'décor steps out to promote new store launch in Delhi
In Campaigns By Satarupa Chakraborty - November 07, 2016
Laqshya Solutions created and rolled out the brand's OOH campaign
Smarter outlook for DOOH in UK as medium comes of age
In Digital OOH By VJ Media Bureau - November 07, 2016
OOH in 2017 will seek to extend the creative boundaries that significant investment in screens has afforded the industry, allowing smarter brands to capitalise on video and content assets, whilst navigating the certainties and uncertainties around Brexit.
DOOH lends muscle to OOH growth in UK
In Digital OOH By VJ Media Bureau - November 04, 2016
Data released by the Advertising Association/Warc show that UK's OOH adspend increased almost four points ahead of forecast to £273m in Q2; +9.6% YOY. This was driven by 30.5% growth in the digital out of home market.
Tanishq adorns outdoor with its temple jewelry collection
In Campaigns By Satarupa Chakraborty - October 27, 2016
The brand launched its special jewelry collection riding on a loud multi-city OOH campaign, as part of a multi-media campaign.
Clear Channel's digital screen drive continues
In Digital OOH By VJ Media Bureau - October 26, 2016
The international OOH firm has reportedly decided not to continue paying the rent on 800 roadside billboards in the UK as its focus on digital investment continues to take precedence.
UK's Outdoor Plus unlocks DOOH potential to augment'right time marketing'
In Digital OOH By VJ Media Bureau - October 04, 2016
Outdoor Plus has inked a new partnership that will see it display live Financial Times headlines atop Santander ads upon its digital displays
Tanishq goes loud with its'Queen of Hearts' collection
In Campaigns By Nibedita Saha - July 19, 2016
Tanishq displayed their awe inspiring regal collection on hoardings across six cities, which was executed by Laqshya Group.
Smart OOH For Smart Cities
In OOH News By Soneeta Sethi - June 23, 2016
The idea of a smart city is to bring in an inclusive growth through development of physical, institutional, social and economic infrastructure. Now, how important is the role of OOH in the development and sustenance of a city and what will this industry gain in the long run?
"Challenges in Indian OOH are pretty much like the scene worldwideâ€
In OOH News By VJ Media Bureau - June 18, 2016
Resonating fellow speakers' opinions that OOH is fascinating and pose tremendous amount of possibilities, David Payne, Director, Mediabridge, UK, took us through some amazing OOH campaigns around the world along with presenting some real-time scenario.
Adapt to be creative for the medium: Sanjeev Handa
In OOH News By VJ Media Bureau - June 18, 2016
Presenting his topic'Driving in Top Gear with OOH' on Day 1 at OAC 2016, Sanjeev Handa, Vice President and Head of Marketing, Maruti Suzuki India Limited spoke on the challenge of standing out and the hard task of choosing a medium that amplifies the brand\'s visibility and message.