Results For "UK"
368 News Found
DDB MudraMax, Star Plus promote'Dil Hai Hindustani' in most innovative ways
In Campaigns By Nabamita Chatterjee - January 25, 2017
To create awareness about Star Plus's ongoing reality show'Dil Hai Hindustani' and to create a buzz about its unique format, Star Plus and DDB MudraMax created three exclusive concepts for'on ground' activations - A Bollywood concert hosted at a Railway station, a live billboard concert and a bus stop that turns into a piano.
Digital billboard ads target wealthy drivers in UK
In Digital OOH By VJ Media Bureau - January 23, 2017
The Bermuda Tourism Authority used vehicle recognition technology in four digital billboard locations in Britain to connect with wealthy drivers. The cameras detected vehicle registration number plates and used an anonymised vehicle specification database to identify the make, model and colour of the vehicle sitting at the traffic lights.
Parag Milk Foods reaches out to people in the East on the'Go'
In Campaigns By VJ Media Bureau - January 12, 2017
The campaign, planned and executed by MOMS Outdoor Media Solutions in Kolkata, Rest of West Bengal and the North East, was principally targeted at the working population.
UK's Bidstack - eBay of DOOH
In Digital OOH By VJ Media Bureau - December 28, 2016
Bidstack is aiming to change the way advertisers bid for unused DOOH advertising space.
Vritti Solutions whips up mass interest in Shashi soap brand
In OOH News By Satarupa Chakraborty - December 26, 2016
The innovative OOH and rural marketing solutions firm conducted a brand activation for Shashi detergent brand at the Renuka Devi Temple in Saundatti, Belgaum, Karnataka
UK's Ocean unveils Piccadilly Lights Transformation
In Digital OOH By VJ Media Bureau - December 12, 2016
Coca-Cola, which has been present at the location since 1954, and fellow incumbent Samsung, have confirmed their long standing commitments to the new Lights.
OOH perfectly placed to stoke E-commerce sales in Europe, says a report
In Digital OOH By VJ Media Bureau - December 05, 2016
A recent international study that was conducted in UK, France, Netherlands and Spain reveals that European consumers splash out on friends and family during the six weeks run up to Christmas
Age UK turns to geo-targeted billboards to connect with lonely elders
In Digital OOH By VJ Media Bureau - November 29, 2016
Age UK has launched a nationwide DOOH campaign to highlight the loneliness faced by some as December rolls around
UK's Talon launches new benchmarks for OOH advertising effectiveness
In Digital OOH By VJ Media Bureau - November 25, 2016
Talon will be using the data to continue to demonstrate to clients how OOH works and to set and compare KPIs by category, type of advertiser and OOH format
Voodooh creates a bigger picture for DOOH in UK
In Digital OOH By VJ Media Bureau - November 21, 2016
The UK's latest digital out-of-home production and consultancy company Voodooh is headed up by three industry stalwarts from outdoor giants Clear Channel, JCDecaux and Ram Vision