1st Gujarat Talks OOH get underway in Ahmedabad

In OOH News By VJ Media Bureau - December 16, 2016

The conference was inaugurated by the Chief Guest Jitendra Chauhan, CMD, JadeBlue Lifestyle India. Noomi Mehta, President, IOAA; Asit Shah, Partner, Het Graphics; Bakulesh Kantilal Mehta, CMD, Chitra Publicity Co Pvt Ltd; and Vasant Jante, Managing Director, VJ Media Works joined Chauhan in lighting the traditional lamp

Amazon India promises"Big Brands, Bigger Deals”

In Campaigns By Nibedita Saha - October 05, 2016

The Amazon India OOH campaign that ran in cities like Mumbai, Bengaluru, and others, was largely deployed on traditional OOH formats, but the difference had been the manner in which formats like billboards were creatively used

Cadbury Maha Pack goes big on outdoor

In OOH News By Satarupa Chakraborty - August 17, 2016

Cadbury Maha Pack rolls out a launch campaign involving traditional formats and innovations through outdoor in Mumbai.

In-store Asia 2016 reaches out to retail fraternity through OOH

In OOH News By Satarupa Chakraborty - August 01, 2016

In-Store Asia 2016, to be held from August 4-6, 2016 at Pragati Maidan, makes its presence felt through traditional outdoor formats and metro rail media in different parts of Delhi.

Metro Shoes puts its best foot forward through OOH

In Campaigns By Satarupa Chakraborty - July 06, 2016

As part of their'Find your pair' campaign, Metro Shoes uses traditional media to ambient outdoor formats in nine Indian cities.

Cadbury Bournvita biscuit wakens the passersby

In OOH News By Satarupa Chakraborty - June 22, 2016

Cadbury rolls out its OOH launch campaign for Bournvita biscuits through traditional as well as DOOH medium across 20 Indian cities.

Vodafone includes digital OOH in its 4G campaign in Kolkata

In Campaigns By Satarupa Chakraborty - June 21, 2016

Vodafone 4G's launch campaign in Kolkata saw traditional OOH formats along with metro and bus branding along with LED walls.

Beer Shampoo goes big through the outdoors

In OOH News By Satarupa Chakraborty - June 06, 2016

Park Avenue Beer shampoo uses giant backlit cutout of shampoo bottles in traditional OOH formats in Delhi, Mumbai and Bangalore.

Fashion brands make their statement through the outdoors

In Campaigns By Satarupa Chakraborty - June 01, 2016

Various fashion brands have resorted to traditional formats of street furniture in Delhi this summer.

Emami takes Kesh King to the holy land of Kumbh

In OOH News By Dipanjan Mukherjee - May 23, 2016

Kesh King brand has been very active in fostering and strengthening its connect with that consumer profile which is beyond the reach of other media through platforms like traditional and rural fairs & festivals.