Results For "Traditional"
103 News Found
“Amalgamation of digital and traditional OOH is the future”
In OOH News By Nabamita Chatterjee - July 29, 2017
Naren Patel, CEO, Primesight, UK throws light on ‘How digital technologies, automation are driving OOH growth’ at OAC, 2017
Indian OOH likely to grow at 10%: Dentsu Aegis Network forecast
In Research By M4G Bureau - July 27, 2017
Indian OOH media is expected to witness 10% growth. While the highest growth is expected for digital i.e. over 35%, traditional formats like TV and cinema are analysed to grow around 12% and newspaper around 8%.
Indian OOH likely to grow at 10%: Dentsu Aegis Network forecast
In OOH News By M4G Bureau - June 20, 2017
Indian OOH media is expected to witness 10% growth. While the highest growth is expected for digital i.e. over 35%, traditional formats like TV and cinema are analysed to grow around 12% and newspaper around 8%.
Emirates renews global media contract with Havas Media
In OOH News By M4G Bureau - June 20, 2017
Havas Media will continue to manage the global media strategy, planning, social, traditional and digital investments including India.
NBA marks spectacular presence in the outdoor
In Campaigns By Bhawana Anand - June 20, 2017
MOMS executed the campaign in Delhi & Mumbai, using both traditional and digital formats
PM to inaugurate Kochi Metro on June 17, CHAMS plans best-in-class media on the network
In OOH News By Rajiv Raghunath - June 15, 2017
CHAMS Branding Solutions India Pvt Ltd that has bagged the exclusive media rights on the Kochi Metro network is gearing up to put up the most advanced digital OOH media assets on the network, in combination with well-crafted traditional formats.
Rupa Frontline makes an impressional presence in Kolkata, Howrah
In Campaigns By Nabamita Chatterjee - May 09, 2017
Kinetic India has executed the campaign using a mix of media assets like traditional billboards, gantries, unipoles, and FOB
OPPO dials into 25 cities in Gujarat with F3 Plus
In Campaigns By Bhawana Anand - May 08, 2017
Posterscope India has planned and executed the campaign in Gujarat, using over 350 media units.
Vijas Digital evangelising digital wall painting in rural OOH space
In OOH News By Satarupa Chakraborty - January 17, 2017
Digital wall painting is a PVC-free media that can be typically used by FMCG brands that need to connect with rural markets where traditional OOH formats are not easily available
Global OOH revenues Up 6.2% in 2016, strongest growth since 2007
In Digital OOH By VJ Media Bureau - January 12, 2017
Global OOH advertising revenues, including digital and traditional OOH media, grew 6.2% to $49.23 billion in 2016, as consumer time spent with OOH media increased 1.5% to 66 minutes per week, according to new research from US-based PQ Media