Results For "Traditional"
103 News Found
V-Guard crafts grand presence with 25,000 sq. ft. branding across West Bengal
In Campaigns By Ria Banerjee - October 16, 2019
Executed by Chennai-based Podhigai Ads, V-Guard’s OOH campaign revived the traditional Puja style along with strategically promoting its products
‘Digital is beautiful and with so many possibilities’
In Viewpoints By Rajiv Raghunath - July 04, 2019
Dooha-media is a Qatari company specialised in DOOH advertising and in-mall campaigns. This technology-driven firm offers a variety of digital and traditional media assets in different locations in Qatar
OOH to outperform traditional media: Magna Report
In Research By M4G Bureau - June 24, 2019
Latest MAGNA report forecasts advertising revenues to grow for the tenth consecutive year in 2019 to reach $600bn
Australian Ethical first to use SmartSkins that will be recycled into park benches, polymer products
In OOH Solutions By Rajiv Raghunath - March 12, 2019
SmartSkins sets a new benchmark for the OOH industry with the substrate and mounting ropes being 100% recyclable, while also maintaining the high quality of traditional billboards and being cost effective
Tech-savvy OOH outperforms other traditional media
In Research By M4G Bureau - February 01, 2019
A Magna report, among other findings, says that OOH is the only traditional format that has experienced consistent growth in global advertising sales in the last ten years
DAN to handle media accounts of Oppo, OnePlus
In OOH News By M4G Bureau - January 10, 2019
The agency will handle the traditional, digital and OOH advertising of the two brands
OOH the only traditional medium to grow in 2018, says MAGNA report
In Research By M4G Bureau - December 07, 2018
The MAGNA report on global advertising market trends says that DOOH NAR grew by +16% this year to reach $5.7 billion
Global spends on DOOH to grow at 10.1% until 2021
In Research By M4G Bureau - November 26, 2018
Spending on traditional sites will start to decline from 2019 while spending on DOOH will continue to rise, according to a WARC report
Zenith wins the HDFC Life Media AOR
In OOH News By M4G Bureau - August 24, 2018
The agency will handle the entire traditional media mandate for insurance life company
Mondelez India OOH mandate in fluid state
In OOH News By M4G Bureau - August 09, 2018
Following the Rs 450 crore Mondelez India traditional media duties shifting from Carat India to GroupM’s media agency Wavemaker, there is some speculation going on as to which agency will handle the brand’s OOH duties