WOO heads for Milan for first in-person European Regional Forum

In OOH News By M4G Bureau - July 11, 2024

WOO President Tom Goddard says, “The outlook for OOH in Europe is buoyant despite the various geopolitical issues and overtaking North America by value is a major achievement and step forward for the global industry.”

2025 World Out of Home Organization Global Congress heads for Mexico City

In OOH News By M4G Bureau - June 28, 2024

WOO working closely with ALOOH, the trade body representing Out of Home in the LATAM region for the Congress

We can now see an exciting new horizon for OOH: WOO President

In OOH News By M4G Bureau - June 12, 2024

Year 2024 expected to see greater OOH growth, powered by the Olympics, the Euros football championships and some 50% of the world's population going to the polls, boosting political advertising.

‘DOOH spurs industry growth, enabling more dynamic and targeted advertising solutions’

In OOH News By Vasant Jante - June 07, 2024

Anna Bager, President & CEO, Out-of-Home Advertising Association of America (OAAA) talks about OOH’s new growth dynamics at the WOO Global Congress

‘OOH growth gathering momentum with DOOH, retail media expansion’

In OOH News By Vasant Jante - June 06, 2024

WOO President Tom Goddard provides an overview of the state of global OOH sphere, and the major catalysts for sustained business growth

Top Huawei executive Jas Cai to speak at WOO Global Congress

In OOH News By M4G Bureau - May 22, 2024

Understanding the perspective of the client community is an important priority for the OOH industry, says WOO President Tom Goddard

WOO President Tom Goddard to address OAC 2024 in Bengaluru

In OOH News By M4G Bureau - May 14, 2024

Tom Goddard will be sharing his perspective on how a globalised OOH environment is paving the way for greater cross-flow of investments and how that also needs to be balanced with the pursuit of sustainability goals.

WOO President Tom Goddard urges OOH industry to step up initiatives on sustainability

In OOH News By M4G Bureau - May 06, 2024

Goddard describes the issue of sustainability as the “elephant in the boardroom”

WOO President Tom Goddard extends leadership role

In OOH News By M4G Bureau - April 19, 2024

"Tom has played a major part in transforming WOO into the world-leading trade association it has become,” says WOO Vice-President Jeremy Male

Industry regulation, amplification of positive contributions, data & tech focus key to sustained OOH growth

In OOH News By Rajiv Raghunath - March 19, 2024

Tom Goddard, President, World Out of Home Organization (WOO) anchored a discussion on ‘Sector Growth’ with the participation of Martin Sabbagh, CEO, Middle East & Africa, JCDecaux, Dawn Rowlands, CEO, dentsu Sub-Saharan Arica, Jacques du Preez, Founder & CEO, Provantage Group, and Adrian Skelton, Managing Partner, Talon Outdoor.