Indian Rail passenger traffic volume growing steadily

In OOH News By Rajiv Raghunath - November 07, 2022

The volume increased by 59.21% from the level of 344.41 million in October 2021 to 548.36 million in September 2022

Asian Paints steals the spotlight with ultra sheen campaign spread

In Campaigns By M4G Bureau - October 19, 2022

This widespread OOH campaign by MOMS Outdoor Media Solutions for Asian Paints aims to highlight the brand’s new product Royale Glitz across different markets using multiple formats, including billboards/unipoles, DOOH, bus shelters, mall media, airport media and transit media (metro train, cabs, bus).

AQUA leverages pDOOH to drive #AQUADULU hydration reminder campaign in Indonesia

In Digital OOH By M4G Bureau - October 04, 2022

The brand teamed up with Moving Walls to power the 2-phase pDOOH campaign

Delfrez comes up with a unique activation at Thiruvananthapuram during Onam

In OOH News By Prantika Ghosh - September 13, 2022

The brand teamed up with BMeG to give away surprise gift hampers to passengers.

‘Time to humanise our communication & engagement,’ says actor Padmavati Rao at OAC 2022

In OOH News By N Jayalakshmi - August 23, 2022

The talk on the theme ‘Thinking out of the box: How creativity broadens one’s horizons’ on Day 2 of Outdoor Advertising Convention (OAC) by Actor & Director, Poet and Natural Farmer, Padmavati Rao, built a persuasive case for the need to stop the ‘dehumanising’ of marketing communications and instead create experiences that genuinely strike a human connect and are also environmentally responsible.

Cricketer Ajinkya Rahane to talk about his inspirational journey to the highest level, at OAC 2022

In OOH News By M4G Bureau - July 26, 2022

Ajinkya Rahane is one of India’s most formidable middle-order batsmen who has represented the Indian team with great distinction at the international levels.

Peeyush Bachlaus, Core Leadership - New Paints Business Project Team, Aditya Birla Group, joins OAA 2022 Jury

In OOH News By M4G Bureau - July 25, 2022

Peeyush is an experienced marketer who, in his own words, is a big fan of outdoor advertising

Vinitha Prabhu, Creative Design & Presentation Lead, Cure.fit, part of Jury panel for Outdoor Advertising Awards 2022

In OOH News By M4G Bureau - July 18, 2022

Vinitha comes with diverse industry experience, covering some of the leading global and local brands including BBDO, Tata Tea, Titan, Hanes, Nike, and Puma in India & Thailand.

Anant East, CTO of Global OOH agency Talon, to address OAC 2022 on technology & OOH renaissance

In OOH News By M4G Bureau - July 18, 2022

Anant East leads Talon’s software engineering and support teams, delivering Talon’s proprietary technology platforms Plato, ADA and Atlas.

Ritu Mittal, Head of Marketing & Digital at Bayer Consumer Health Division, joins OAA 2022 Jury

In OOH News By M4G Bureau - July 06, 2022

Ritu is a passionate brand builder and an experienced business leader with over 17 years of experience having worked closely on developing business & brand growth strategies, white space product launches, expansions, and other projects leading multi-functional teams across marketing, sales, finance, product supply, purchases and research.