Govardhan Milk makes a health statement on JCDecaux Citylights network

In Campaigns By M4G Bureau - October 09, 2018

The brand has targeted the residential areas in particular while rolling out the campaign

Cure.fit hits the streets for #ForTheLoveOfFit

In Gallery By Bhawana Anand - September 27, 2018

The campaign promotes the fitness brand along with its various sub-brands targeting high footfall locations in Delhi

Cure.fit hits the streets for #ForTheLoveOfFit

In Campaigns By Bhawana Anand - September 25, 2018

The campaign promotes the fitness brand along with its various sub-brands targeting high footfall locations in Delhi

OLX now targets media agencies, brands

In Gallery By Bhawana Anand - August 30, 2018

The online classified brand targets mainline agencies to promote their advertising business in the main metro commercial hubs

OLX now targets media agencies, brands

In Campaigns By Bhawana Anand - August 29, 2018

The online classified brand targets mainline agencies to promote their advertising business in the main metro commercial hubs

PrettySecrets makes a style statement in the outdoor

In Campaigns By Bhawana Anand - August 27, 2018

The brand hit the streets of Mumbai to create a big impression on its target audience

MINI takes people on an Urban Drive

In Campaigns By M4G Bureau - August 21, 2018

While targeting the TG at MINI Urban Drive, the company is utilising the live interaction in generating sales across major cities

‘Aggressive growth of DOOH will continue in all markets’

In Viewpoints By Rajiv Raghunath - August 20, 2018

Barry Frey, President & CEO of Digital Place-based Advertising Association (DPAA), says that digital OOH is not limited screens. Rather, digital technologies in the OOH space cover a gamut of areas like audience targeting, mobile/location/visual detection or other types of data, programmatic trading, automated systems, etc. Barry is extremely bullish on DOOH growth prospects across geographies.

Zee Cinema tunes in ‘Padman’ at Audiowala Bus Stands in Mumbai outskirts

In Gallery By M4G Bureau - August 06, 2018

The BTL activity, planned and executed by Vritti imedia, centred on sensitising the target audience on women’s menstrual hygiene, which is the core of the movie

Zee Cinema tunes in ‘Padman’ at Audiowala Bus Stands in Mumbai outskirts

In Campaigns By M4G Bureau - August 03, 2018

The BTL activity, planned and executed by Vritti imedia, centred on sensitising the target audience on women’s menstrual hygiene, which is the core of the movie