‘In a changing market you can’t ignore digital solutions for too long’

In Viewpoints By Amaan Kazmi - November 23, 2017

EmagenTV is a cloud-based digital signage service and solutions company headquartered in Delhi NCR. Chetan Mehan, Founder, EmagenTV talks about the company’s outlook on the Indian digital signage and DOOH market

Sky promotes next-gen TV platform via Augmented Reality campaign at London's Waterloo Station

In Digital OOH By M4G Bureau - November 04, 2017

The campaign invited commuters to interact with characters from Sky Q’s latest shows at London Waterloo.

Madison Media wins Sri Sri Tattva Media AOR

In OOH News By M4G Bureau - October 10, 2017

Sri Sri Tattva commands strong multi-dimensional capabilities across the Ayurveda value chain making it a leader in Ayurveda-FMCG space

Republic goes outdoor to highlight channel’s leadership position

In Gallery By M4G Bureau - October 04, 2017

Laqshya Solutions planned and executed the extensive OOH campaign that covered three key markets – Delhi NCR, Mumbai and Bengaluru

Republic goes outdoor to highlight channel’s leadership position

In Campaigns By M4G Bureau - October 04, 2017

Laqshya Solutions planned and executed the extensive OOH campaign that covered three key markets – Delhi NCR, Mumbai and Bengaluru

Drawing eyeballs to gripping movie series

In Gallery By M4G Bureau - September 22, 2017

Bright Outdoor Media designed and executed the campaign including impactful cluster branding at key locations.

OOH is x4 more effective at driving to online

In Research By M4G Bureau - September 21, 2017

A study released by Nielsen shows that OOH is the most effective offline medium in driving online activity. The study reveals that the medium delivers four times more online activity per ad dollar spent than TV, Radio and Print.

UTV Movies dominates Mumbai outdoor with ‘Jashn Kahaaniyon Ka’

In Campaigns By M4G Bureau - September 20, 2017

Bright Outdoor Media designed and executed the campaign including impactful cluster branding at key locations.

Sharekhan by BNP Paribas checks into airports with investment advice

In Campaigns By Bhawana Anand - September 11, 2017

A high intensity airport centric OOH campaign was launched across 7 major cities, in sync with the TV and digital campaign to communicate the new brand positioning.

Vizeum wins media mandate for Mathrubhumi Group

In OOH News By M4G Bureau - August 29, 2017

As part of the mandate, Vizeum will handle medium ranges across TVC, print, radio, OOH, digital and activations amongst others wherein Vizeum will focus on promoting their 18 brands.”