Results For "TV"
226 News Found
Standard Chartered launches ‘Here for good’ global campaign
In OOH News By M4G Bureau - May 02, 2018
Standard Chartered is rolling out the new campaign messaging via TV, print and OOH; British Airways, Cathay Pacific, Emirates and Singapore Airlines flights will also carry the ads
BARC India forays into OOH Display screen viewership
In OOH News By M4G Bureau - April 25, 2018
The association delves into OOH advertisement measurement specifically running on TV displays located at avenues like restaurants, pubs and bars in select cities
Check out TVS Jupiter, make an informed choice: TVS Motor
In OOH News By M4G Bureau - April 24, 2018
Reiterating the philosophy of “Khudh Aazmaiye”, the campaign includes a TVC and spans across Print, Digital and OOH
‘OOH is a major medium for us’
In Viewpoints By Bhawana Anand - April 14, 2018
A regional tea brand, Society Tea revived its positioning by targeting the teetotalers of the nation with its CSR campaign. Existing since 1924, the brand’s obvious choice for advertising i.e. OOH advertising, sustains the brand’s faith till today wherein Karan Shah, Director, Society Tea – a 4th generation leader of the business -- states that TV has become extremely splintered in today’s time. While sharing the insights on the response to their recent OOH campaign, Karan talks in detail about the medium.
eBay gets tactical with weather-driven campaign
In Digital OOH By M4G Bureau - March 27, 2018
The campaign was created by 72andSunny, produced by Grand Visual, with media planning and buying by Mediacom. The DOOH activity supports a broader campaign created by 72andsunny, which runs across digital, social, radio, VOD and TV and encourages shoppers to break away from "beige"
Jockey likely to hit the streets with new campaign soon
In OOH News By M4G Bureau - March 23, 2018
The TVC conceptualised by L&K Saatchi & Saatchi agency has already hit the TV screens whereas the OOH campaign is expected to be launched soon.
Captain cool Dhoni goes all out for Snickers
In Gallery By M4G Bureau - March 20, 2018
The OOH campaign is an extension of the brand’s humourous TVC that depicts cricket dressing room conversation in line with the brand proposition ‘You Are Not You When You’re Hungry’
ICICI Prudential Life highlights iProtect Smart
In Campaigns By M4G Bureau - March 20, 2018
Taking a cue from its TVC, the brand has taken the OOH route to educate the masses about their new term life cover plan
Captain cool Dhoni goes all out for Snickers
In Campaigns By M4G Bureau - March 19, 2018
The OOH campaign is an extension of the brand’s humourous TVC that depicts cricket dressing room conversation in line with the brand proposition ‘You Are Not You When You’re Hungry’
Is Pepsi coming out with ‘Kyun Sookhe Sookhe Hi?’ OOH variant?
In OOH News By M4G Bureau - March 14, 2018
PepsiCo has kicked off its 360 brand campaign with the TVC ‘Kya Sookhe Sookhe Hi’; the OOH campaign is likely to follow