Results For "TRAI"
202 News Found
Drop in Delhi Metro ridership no worries for OOH players
In OOH News By Bhawana Anand - December 05, 2017
DMRC maintains that the decline in ridership in the month of October was a temporary blip and that the fare hike was long due; media owners state that brand advertisers will not be detracted by the ridership fall as their TGs continue to travel by the Metro trains
Delhi Metro Line 2 resplendent in Diwali colours
In Gallery By M4G Bureau - October 26, 2017
eg. communication, which holds the media rights on Line 2, in partnership with DMRC, did the train wrap to create an atmosphere of festive spirit
Delhi Metro Line 2 resplendent in Diwali colours
In Campaigns By M4G Bureau - October 26, 2017
eg. communication, which holds the media rights on Line 2, in partnership with DMRC, did the train wrap to create an atmosphere of festive spirit
Renault Captur trail blazes OOH landscape
In Gallery By M4G Bureau - October 25, 2017
Ecosys OOH planned and executed the campaign in association with Omnicom Media Group, creating a domineering brand presence for the all new SUV model in 10 cities across the country
Renault Captur trail blazes OOH landscape
In Campaigns By M4G Bureau - October 25, 2017
Ecosys OOH planned and executed the campaign in association with Omnicom Media Group, creating a domineering brand presence for the all new SUV model in 10 cities across the country
Audio ads on Mumbai Suburban trains enjoy deep connect with commuters
In OOH News By Amaan Kazmi - October 10, 2017
On a line that sees 7.5 million people travelling every day, this form of advertising commands a huge captive audience
‘Golmaal Again’ set to trail blaze OOH tracks with king-size plans
In Campaigns By M4G Bureau - October 06, 2017
First leg of campaign has begun; Some Rs 5 crore going into multi-city OOH promotion of the movie
‘Dearth of clarity on technology curtailing green initiatives’
In OOH Solutions By Bhawana Anand - August 24, 2017
IOAA, an association working to bring Indian OOH industry to a level playing field, is acquainted with the need to promote green OOH practices in the country. However, the lack of clarity and resource constraints are seemingly restraining the Association’s push for greener outcomes, shares Indrajit Sen, IOAA
Federal Bank banking on Metro for consumer connect
In Gallery By Bhawana Anand - August 24, 2017
Metro trains branded with the poser “Why Settle For Less?"
Federal Bank goes outdoor asking ‘Why Settle For Less?’
In Campaigns By Bhawana Anand - August 24, 2017
The bank opted for train branding and an innovative on-ground activity as part of its integrated campaign