OMA New Zealand reports 0.7% growth in member revenue in Q2 2014

In Digital OOH By VJ Media Bureau - August 04, 2014

When added to the 2.3% growth posted for Q1 2014, the OMANZ members' half year results show total revenue up year-on-year

We provide total communication solutions: Nabendu

In Viewpoints By M4G Bureau - July 26, 2014

Milestone Brandcom has made a habit of surpassing milestones with consummate ease. The firm's Founder & Managing Director Nabendu Bhattacharyya believes that OOH business is a pure conviction play. Bhattacharyya took the entrepreneurial plunge some five years ago with the firm belief that right ideas, right people, right practices will induce more brands to test the OOH waters. Milestone Brandcom is a testament to his firm belief. Bhattaryya talks about his riveting entrepreneurial journey in conversation with Outdoor Asia. Edited excerpts of the interview:

Ciroc's Spirited Holiday Message

In Gallery By - April 25, 2014

Earlier this year , CIROC Vodka, a Sean Diddy Combs brand, approached Monster Media through The Blue Flame Agency to develop a socially integrated OOH campaign to promote responsible behavior during the holidays. Monster Media created a social application that was displayed on a huge Times Square digital billboard at 1568 Broadway on 47th Street. The campaign encouraged viewers to pledge via Twitter using #CirocTheNewYear. Each pledge received then unlocked $100 in safe rides from Uber, with a maximum total of $1,000,000 in free rides. The pledges were filtered to ensure the users were of the right age to participate. Selected messages were then displayed on the digital billboard and all users with an approved message received a photo of their message on the billboard via Twitter.

Castle Lite goes totally cool in South Africa

In Digital OOH By VJ Media Bureau - April 09, 2014

Encyclomedia's innovative creative solution at outdoor for Castle Lite helped the brand in communicating the product message across South Africa.

OOH set to grow by 8.2%, says report

In OOH News By Jubilee Cardozo - February 20, 2014

According to the report by The Pitch Madison Media Advertising Outlook 2014, OOH is expected to bring in total ad spends of about Rs. 2,138 crore and transit media continues to be the preferred option.

Solutions Advertising bags sole rights for BQS

In OOH News By VJ Media Bureau - July 16, 2013

The tender awarded by Thane Municipal Transport (TMT), includes a total of 470 Bus-Q-Shelters for a duration of 12 years.

Central Railway invite bids for displaying advertisements at CSTM

In OOH News By VJ Media Bureau - April 23, 2013

The contract from Central Railway,Mumbai Division, offers a total area of 91,863 sq. ft display space for a duration of three years.

MSRDC invites online tenders

In OOH News By Vjmedia Work Team - January 23, 2013

The tender includes a total number of 217 pole kiosks at Airoli Bridge and 2 hoardings (each of size 33m X 3m) at Airoli Toll Plaza for display of advertisements.