No vote, no choice - McDonald’s social campaign

In Campaigns By M4G Bureau - April 29, 2019

The initiative has been conceptualized and executed by the DDB Mudra Group to urge first time voters to vote

In-stadia is where all the action is, thanks to IPL

In OOH News By Bhawana Anand - April 16, 2019

Brands like Tata Harrier & Dream 11 have planned exclusive in-stadia activities which are further amplified on social media

Vivo’s IPL blitz: #PerfectFan contest on TagTalk

In Digital OOH By M4G Bureau - March 26, 2019

The real time contest launched across 200 locations enables fans to share their selfies real-time on TagTalk with location based live social media integration

Lufthansa celebrates explorers

In Campaigns By M4G Bureau - March 22, 2019

The campaign will be designed with cross-media interlocking and engagement across online, social media, TV, print, OOH and cinema and BTL in the latter phase

BJP engages multiple OOH firms to roll out its election campaign

In OOH News By Bhawana Anand - March 21, 2019

The first phase of the campaign will be centred on the message ‘Main bhi chowkidar’

Signpost India rolls out bicycle sharing project to help underprivileged women

In OOH News By M4G Bureau - March 08, 2019

The bicycle sharing project helps women of Thane socially and economically

Ludhiana MC takes social media route to root out illegal media

In OOH News By Bhawana Anand - February 22, 2019

A WhatsApp group has been creating for pooling of information basis which special teams will set out to remove unauthorised outdoor media in the city

PUMA evokes the 80s with new RS-X range

In Campaigns By M4G Bureau - February 12, 2019

Khar Social was revamped with RS-X sneaker art, installations, quirky photo booths and surreal projections

INOX brings alive the X-Mas spirit with a social cause

In Campaigns By M4G Bureau - December 27, 2018

The cineplex brand organized a special screening of the movie ‘ZERO’ for the differently abled and had kids from NGO Trinayani participating in the Christmas festivities

Is BBMP missing large formats for citizen outreach initiatives?

In OOH News By M4G Bureau - November 19, 2018

Social media is the only alternative for the urban local body to engage the people of Bengaluru for the city ranking survey