Axe standouts with space campaign

In Campaigns By Bhawana Anand - May 31, 2013

In association with Lintas Initiative Outdoor, the brand creates a larger than life OOH campaign with an aim to inform and attract the audience towards its worldwide on-going contest.

Porsche 911 makes a stylish statement at BIAL

In OOH News By VJ Media Bureau - May 17, 2013

In association with JCDecaux, the stunning display of Porsche captures the elite passengers at the arrival gates in Bengaluru International Airport.

Tata Housing's Mumbai Wallbook enters Limca Book of Records

In OOH News By VJ Media Bureau - May 14, 2013

The longest wall painted stood at 900 meters by 556 artists illustrating social messages for Mumbai. Tata Housing will initiate'The Wallbook' activities across cities in India and second series in Mumbai.

New Zealand witnesses 16% revenue growth in OOH industry

In OOH News By VJ Media Bureau - May 03, 2013

The Outdoor Media Association of NZ (OMANZ) announced a strong start to 2013, and sees OOH firmly becoming entrenched in the media mix for the future.

KFC spreads its WOW menu outdoors

In Campaigns By Bhawana Anand - May 02, 2013

In association with agency Kinetic, KFC rolled out a campaign across 22 cities to make a loud announcement regarding its new WOW prices, targetting the existing audience as well as tapping new ones.

Asheesh Tyagi to move out of Bates Asia

In OOH News By Bhawana Anand - April 29, 2013

Associated with Bates Asia for more than 5 years, Asheesh will be looking for better opportunities within the OOH industry.

Matrix ropes in out-of-home to capture its TG

In OOH News By VJ Media Bureau - April 24, 2013

Kolkata recently witnessed the catchy OOH campaign from Matrix, executed in association with Karukrit Advertising by creating brand awareness and highlighting the USP of the product.

Mahindra Quanto unlocks surprises!

In Campaigns By Bhawana Anand - March 27, 2013

In association with Hungama Digital Services, the compact SUV from M&M launched a mall digital activation that prompted audience to'unlock weekend experiences.

Star Plus and DDB MudraMax initiate door knock programs

In OOH News By Bhawana Anand - March 18, 2013

The activity was live for 15 days, which saw the participation of around 152 women per society.

Nokia rings in a smart campaign for Lumia 920

In OOH News By Bhawana Anand - March 06, 2013

In association with Lintas Initiative, Nokia cashed in on the outdoor medium to position its Lumia 920 cell phone as the'Most Innovative Smartphone.'