Results For "SoC"
666 News Found
IDBI Federal's'Street Store' presents humane side of business
In OOH News By M4G Bureau - April 05, 2017
The Street Store, a CSR Initiative of IDBI Federal Life Insurance, provided a unique outdoor shopping experience to the lesser privileged section of society
Urban development ministry sets the stage for national outdoor advertising policy
In OOH News By M4G Bureau - March 20, 2017
Indian Outdoor Advertising Association (IOAA), in coordination with business chamber PHDCCI, has presented the draft guidelines for a National Policy on Outdoor Advertising to the Apex Committee on Atal Mission for Rejuvenation & Urban Transformation (AMRUT). The meeting was held in the presence of Additional Secretary, Union Ministry of Urban Development
Sprinklr launches new display solution for rich DOOH experience
In Digital OOH By M4G Bureau - March 20, 2017
Sprinklr Display is an all-in-one digital visualisation solution that can automatically transform data from 24 social channels into a branded, cohesive experience for digital out-of-home formats, events, retail stores, and command centres
OOH industry, govt collaboration works best for community: OMA
In Digital OOH By M4G Bureau - March 07, 2017
Outdoor Media Association CEO Charmaine Moldrich has been quoted in a ProPrint report as saying"The OOH industry plays an important role in creating vibrant citiesâ€
DOOH spurs Australia OOH growth
In Digital OOH By VJ Media Bureau - January 16, 2017
Australia's OOH advertising industry saw a massive 15.7% revenue growth during 2016, according to data released by the Outdoor Media Association
Digital technologies are transforming OOH advertising: Lokesh Kumar
In OOH News By Satarupa Chakraborty - December 21, 2016
There are three ways that technology is being embraced in the OOH space - Social Media Engagement, Augmented Reality and Virtual Reality, and Beacon Technology, says Kumar
Strong industry body will boost Gujarat OOH business: Media owners
In OOH News By VJ Media Bureau - December 19, 2016
Noomi Mehta, President, IOAA laid particular emphasis on the need for the Gujarat OOH media owners to come together as a strong regional association; Asit Shah, Partner, Het Graphics, Atul Mehta, Proprietor, Chitra Publicity Co OOH Gujarat, Paresh Rajnikant Shah, MD, Sujal Advertisers, Percy Mistry, Director, Selvel Media, Yashvant Shah, Director, Shah Publicity, and Prashant Gadhav of The Sandesh Ltd urged the IOAA to provide leadership and key support in critical areas
PharmEasy rides Mumbai Metro tagging social media
In Campaigns By Satarupa Chakraborty - December 15, 2016
The medicines delivery app has integrated social media and digital OOH in the Mumbai Metro space to run its campaign that has been executed by Times OOH
SDMC floats tender for ad rights in BRT Corridor
In OOH News By Satarupa Chakraborty - December 08, 2016
The tender is for 10 unipoles, 8 toilet blocks and 50 flag signs. Flagsigns will be used for both social messaging and commercial advertising purposes
Divya Marathi goes outdoor to promote Marathi Literature Festival
In Campaigns By Satarupa Chakraborty - November 10, 2016
The festival will be the first of its kind three-day literary extravaganza to be held in Nashik with select authors, social engineers and cartoonists from across the country participating in it.