Milestone Dentsu bags mandate for Velocity Eyewear

In OOH News By M4G Bureau - November 25, 2019

The brand has handed over its creative, social media and shopper marketing mandate to Milestone Dentsu

ExxonMobil takes charge for Cleaner Air in Delhi

In Campaigns By Bhawana Anand - November 25, 2019

In association with Glo - Out of Home Division of Lodestar Universal McCann, the petrochemical brand creates a wide presence across Delhi NCR

LSGD Kerala claims no PVC recycling facility available

In OOH News By Bhawana Anand - November 22, 2019

SPIA has been highlighting the operations of Pioneer Polyleathers in Rudrapur which recycles used PVC flex

SPIA further streamlining used PVC flex recycling

In OOH News By Bhawana Anand - November 18, 2019

Kerala govt has not come up with any proof that used PVC flex is non-recyclable

‘Animals are no less’ communicates PETA India out & loud

In Campaigns By Bhawana Anand - November 18, 2019

Campaigning for two months, PETA India takes up different issues related to animals exclusively on OOH in association with The Media Ant

Moving Walls partners Nigeria’s ICL to launch location intelligence platform in the region

In Digital OOH By Rajiv Raghunath - November 05, 2019

AI-powered Moving Audiences ingests location data from several sources - social, traffic, smartphone movement, and proprietary IoT sensors to deliver a powerful planning and buying solution for offline media

Goafest 2020 to be held from 2nd to 4th April next year

In OOH News By M4G Bureau - November 01, 2019

The 16th edition of the marquee show’s focus continues to remain on driving up the ante of scale, inclusivity knowledge sharing

Kerala HC gives state govt 2 weeks to submit report on PVC flex recycling

In OOH News By Bhawana Anand - October 23, 2019

The state government is called upon to furnish proof that PVC Flex is non-recyclable

‘Media, creative businesses need to collaborate much more’

In Digital OOH By Rajiv Raghunath - October 21, 2019

Speed is the name of the game for DOOH, says John Osborn, CEO, OMD USA

DOOH will grow as brands opt for omni-channel marketing: Barry Frey

In Digital OOH By Rajiv Raghunath - October 18, 2019

Also, programmatic OOH buying is gaining momentum, he says