Results For "Sion"
934 News Found
'We will see new advertisers using OOH medium'
In Viewpoints By M4G Bureau - July 22, 2014
In May this year Pakistan Advertisers Society (PAS) exclusively endorsed Measuring OOH Visibility & Exposure (MOVE), a Pakistan-based media marketing and research company, to develop and launch an OOH audience and ratings currency in Karachi, Lahore, Islamabad and Rawalpindi. Qamar Abbas, Executive Director, Pakistan Advertisers Society (PAS), talks about the new initiative in conversation with Rajiv Raghunath of Outdoor Asia. Abbas as over 15 years of professional experience with proven track record in setting up new ventures, securing profitable growth, establishing new streams of revenue and regulatory policy making. He has had a hand in executing some of the milestone media initiatives in Pakistan like Television Audience Measurement, Consumer Multimedia Index and the industry's most prestigious Advertising Effectiveness Awards. Edited excerpts of the interview:
OAC 2014: Team Sapphire wears the crown of'Young Outdoorians'
In OOH News By VJ Media Bureau - July 10, 2014
OAC 2014 gave emerging outdoor professionals the opportunity to showcase their media planning skills for the FMCG industry through a unique'Young Outdoorians' contest
Young Outdoorians vie for top honours at OAC
In OOH News By VJ Media Bureau - July 05, 2014
The outdoor advertising contest for young OOH professionals is underway; results to be declared on Day 2
Leaders debate pros & cons of media owner-cum-agency business
In OOH News By VJ Media Bureau - July 05, 2014
Session was moderated by Sam Balsara, Chairman & MD, Madison World, and addressed by Alok Jalan, Managing Director, Laqshya Media Group, Bhavana Mittal, Head of Media, Indian Sub-Continent, CBS Global Media, GSK, Armino Ribeiro, CEO, Madison OOH Media Group, and Raj Mohanty, Vice President, Kinetic Worldwide India
OAC 2014 makes a grand opening
In OOH News By VJ Media Bureau - July 04, 2014
Noomi Mehta, CMD, Selvel One Group & Chairman, IOAA, and Nabendu Bhattacharya, Managing Director, Milestone Brandcom, address the inaugural session
Gallen Yip unravels the'ugly truths' of DOOH growth
In OOH News By VJ Media Bureau - July 04, 2014
Yip sees the growth drivers as expansion of transit infrastructure, personalised device engagement, use of programmed networks, improved performance standards, rise of e-commerce, technology improvements, internet of things, and of course, imagination.
OOH leaders to discuss pros & cons of media owner-cum-agency firms
In OOH News By VJ Media Bureau - July 03, 2014
OAC 2014 will feature a session on the theme addressed by Sam Balsara, Chairman & MD, Madison World; Pawan Bansal, Chief Operating Officer, Jagran Engage; Alok Jalan, MD, Laqshya Media Group, and Raj Mohanty, Vice President Kinetic Worldwide India
OAC 2014: Top decision makers to deliberate on Delhi Metro opportunities
In OOH News By VJ Media Bureau - July 01, 2014
Manu Seth, Marketing Director, HTC India; Sharat Sharma, Director Operations, Delhi Metro Rail Corporation; Sunder Hemrajani, Managing Director, Times Innovative Media; Siddharth Subramaniam, Principal Manager, Media, ITC Foods; and Haresh Nayak, Managing Director, Posterscope Group India to address the session
OAC 2014: Leading brand marketers to talk about luxury brand adverting
In OOH News By VJ Media Bureau - June 30, 2014
Ruchita Sharma, Head - Marketing Operations & Communications, Swarovski India, Arun Marc D'Silva, Managing Director, Retail Interface, and Arif Saleem Padiath, Senior Business Manager, Zoya Titan Company Ltd will address the session which will be anchored by Anant Rangaswami, Editor, Storyboard, CNBC, TV18
Bhavana Mittal to anchor session on'Young Outdoorians' at OAC 2014
In OOH News By VJ Media Bureau - June 27, 2014
Mittal is Head of Media, Indian Sub-Continent, CBS Global Media, GSK