SDMC announces revised rates for mall wrap & signages

In OOH News By Bhawana Anand - August 31, 2018

The rates have been revised in keeping with the expected advertising demand for these formats, and also to buoy the civic body’s revenue earnings

‘The Wall Professional’ - Samsung’s gen next display tech for businesses

In OOH Solutions By M4G Bureau - June 11, 2018

The 85-inch dual-sided outdoor signage is ideal for display at places like bus-stop shelters and street benches

Hindustan Publicity & Focus Media bag media rights at 16 stations on Delhi Metro Line 2

In OOH News By M4G Bureau - May 31, 2018

The advertising rights for 16 stations on DMRC’s Yellow line have been bagged by Hindustan Publicity and Focus Media in a joint venture. Line 2 is an important travel route for commuters from North & Central Delhi to South Delhi & Gurgaon

Arihant Digi Prints installs EFI-VUTEk 5r

In OOH Solutions By M4G Bureau - May 17, 2018

Arrow Digital’s EFI-VUTEk 5r unit has a speed of up to 5,000 sq ft printing per hour. It is designed to offer the highest image quality at the highest rated throughput speeds along with a range of options at lowest total cost of ownership

Imagination Delivered adopts greener technology with EFI LED UV printer installation

In OOH Solutions By M4G Bureau - May 10, 2018

The printing firm boosts its efficiency with the environment-friendly installation to meet the upcoming demands in fleet & vehicle graphics, billboards, outdoor signage and many new materials and applications

Globally DOOH to grow at 12.60% CAGR during 2017-23

In Research By M4G Bureau - April 17, 2018

Europe was the highest revenue contributor to the global DOOH market in 2016, accounting for around 38.76% share, owing to surge in demand of digital signage across various industry verticals

Acer introduces abSignage solutions in India

In OOH Solutions By M4G Bureau - April 02, 2018

The abSignage solutions, utilises cloud technology and big data analytics to be a cost effective solution to manage a digital signage network

AdWorld develops ‘I love Indore’ signage in Indore

In OOH News By M4G Bureau - March 05, 2018

The media owning firm is working closely with the corporation in developing iconic OOH advertising spots in the city to accelerate revenue

V-Guard exhorts consumers to ‘Bring Home a Better Tomorrow’

In Campaigns By Ria Banerjee - February 22, 2018

The campaign, executed by Outdoor Advertising Professionals (India), has been deployed on 900+ OOH media units like billboards, unipoles, bus-queue shelters, foot overbridge, Metro pillars, gantries, pillar branding, signage and LED boards across some 135 cities

Orango Solutions introduces eco-friendly signages at Srinagar Airport

In OOH Solutions By Bhawana Anand - January 31, 2018

The 100% recyclable fabric-based signage solutions have been used in place of PVC; 10 media units at the airport have been wrapped with this eco-friendly material