SDMC invites bids for advertising on cycle shelters

In OOH News By M4G Bureau - April 16, 2018

The maintenance and operation of the cycle shelters will be given for 7 years under OAP 2017 policies on a monthly license fee basis. The cluster has in all 2058 sq. ft. ad display area

V-Guard exhorts consumers to ‘Bring Home a Better Tomorrow’

In Campaigns By Ria Banerjee - February 22, 2018

The campaign, executed by Outdoor Advertising Professionals (India), has been deployed on 900+ OOH media units like billboards, unipoles, bus-queue shelters, foot overbridge, Metro pillars, gantries, pillar branding, signage and LED boards across some 135 cities

Intersection selects Broadsign to power ads on digital signage network

In Digital OOH By Amaan Kazmi - January 30, 2018

Partnership enables advertisers to run targeted, strategic ad campaigns seamlessly across a network of more than 3,500 Link kiosks, urban panels, interactive station platform displays and bus shelters

FMIDecaux bags 20-yr contract to operate 500 smart BQS in Yangon

In Digital OOH By M4G Bureau - January 23, 2018

FMIDecaux will combine JCDecaux's global expertise in outdoor advertising and street furniture with FMI's decades of experience in the local Myanmar market to instal and operate 500 brand new, modern and elegant advertising bus shelters equipped with USB ports and LED screen on the roof with Estimated Time of Arrival display

Xiaomi dials into OOH again to reassert its brand presence

In Campaigns By M4G Bureau - December 26, 2017

The campaign, executed by OOH specialist agency OMI, has been rolled out for a 30-day period, using a mid of large and short formats that include billboards, bus shelters, gantries, Metro pillar media, wall wraps, etc.

Digital, smart solutions central to JCDecaux’s Nice street furniture project

In Digital OOH By M4G Bureau - December 21, 2017

JCDecaux renews and extends its advertising street furniture contract for bus and tram shelters in Nice Côte d'Azur Métropole in France for 18 years; the new street furniture includes 17 smart and connected items

RED FM goes to town with ‘Malishka Ko Matt Sunn’

In Campaigns By M4G Bureau - December 19, 2017

The OOH campaign, executed by IKON in Mumbai on December 14, was deployed on a wide mix of media units that included hoardings, gantries, bus shelters and rail station boards.

SDMC invites bids for ad rights on unipole sites, toilet blocks, cycle shelters

In OOH News By M4G Bureau - December 12, 2017

Bids to 3 separate tenders to be submitted between December 29 and January 5; SDMC is proactively opening up the advertising avenues in its bids to boost the body’s advertising revenues which have grown significantly over the last year and more

JCDecaux putting up 150 animated screens in Chicago

In Digital OOH By M4G Bureau - December 05, 2017

The new digital network of 86-inch LCD screens with 4K resolution includes 118 digital City Information Panels, as well as 32 digital screens on Rapid Transit Bus Shelters, providing unique access to the City of Chicago for the first ever coordinated street furniture public communication network

Pratheeksha Bus Shelters Kerala to discuss BQS plan with state govt on Nov 28

In OOH News By M4G Bureau - November 27, 2017

The company has submitted a plan for 500 locations. As per the industry sources, the state government will share their viewpoints on the plan based on which the plan will be implemented by the SPV company