Results For "Screens"
268 News Found
Australia's oOh!media, CommBank collaborate to use real client data for campaign
In Digital OOH By Rajiv Raghunath - March 28, 2017
Answers to a series of questions about real challenges facing Australians are being collected via CommBank ATMs and online as part of the bank's'CAN' brand campaign. They are appearing on over 1,100 of oOh!'s digital screens in CBD office towers, cafés, airports, retail centres and on large format roadside billboards.
High-decibel sports events create compelling in-stadia branding opportunities
In OOH News By Rajiv Raghunath - March 06, 2017
As a case in point, Bengaluru's Chinnaswamy Stadium that has hosted the 2nd India-Australia Test Match was enveloped with in-stadia branding of PayTM, Kent RO, Hero Group, BSNL, Bharti Cement, Wild Stone, Britannia Good Day, IDBI Federal and Servo. Dalmia Cement branded the two giant electronic scoreboards above the sight-screens.
Piccadilly Circus billboards go dark for 1st time in many years
In Digital OOH By VJ Media Bureau - January 17, 2017
The large illuminated advertising screens currently on the façade of Piccadilly Circus will be replaced by a single huge ultra-high definition curved LED display. The work is expected to be completed by autumn 2017
Swiss OOH firm setting up escalator e-panels in Zurich railway station
In Digital OOH By VJ Media Bureau - November 09, 2016
Switzerland's leading OOH company APG|SGA is installing a total of 64 Escalator ePanels (32†screens) on five busy escalators at the heart of Zurich's main station
Smarter outlook for DOOH in UK as medium comes of age
In Digital OOH By VJ Media Bureau - November 07, 2016
OOH in 2017 will seek to extend the creative boundaries that significant investment in screens has afforded the industry, allowing smarter brands to capitalise on video and content assets, whilst navigating the certainties and uncertainties around Brexit.
Times OOH launches Outdoor Branding Space at Mumbai Airport
In OOH News By Satarupa Chakraborty - September 02, 2016
At T2 elevated road underpass towards Mumbai airport, Times OOH has introduced 10 units of pedestal mounted backlit screens.
Srishti to offer extensive digital OOH solutions
In OOH News By Satarupa Chakraborty - May 12, 2016
Bagging sole rights for digital screens at Yashwantpur railway station, Srishti plans to foray into digital OOH arena in a big way.
Samsung J Series lures the crowd at Mumbai Metro
In Campaigns By Satarupa Chakraborty - February 18, 2016
Samsung J Series smartphone resorts to external and internal wraps of Mumbai Metro along with advertising through metro television and digital screens inside metro trains.
Reebok's fitness campaign fascinates crowd at Cyber Hub, Gurgaon
In OOH News By Satarupa Chakraborty - December 04, 2015
Involving large LED screens, interactive sessions, giveaways, fitness activities, the brand activation drew good response from the corporate crowd aiding the excitement around Reebok's new ZPump range.
Brands advertising in UP are hesitant about digital media
In OOH News By Satarupa Chakraborty - October 19, 2015
Although digital is posing as stiff competition to static media, the viability of LED screens in Indian towns and cities are still in questions, where location, eyeballs and infrastructures will decide the fate of digitalization of OOH space in India.